Marketing

AI’s Role in Marketing on the Rise

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Marketers believe artificial intelligence will play a large role in their industry in...

Philly Police Get "Strange" In Latest Social Media Campaign

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Yo, you think it's tough to park in Philly on a normal day? Just wait until it snows....

Case Study: Rise Above the Ordinary

Worldwide Clinical Trials wanted to make a...

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Legal Cannabis Bill Passes Canadian House, Heads to Senate

Full-scale legalization of marijuana is...

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Small Business Saturday Offers Branding Opportunity

Small Business Saturday - sandwiched...

Podcast: Mastering The New Rules of Sales & Marketing

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In this Strategy Session podcast, internationally renowned best-selling author and...

Case Study: The Human Touch

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Face-to-face interaction has immensely benefitted this distributor’s prospecting.

Branded Tees at Center of Beer Feud

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Craft beer maker Arrogant Brewing is cleverly promoting its bad boy image and...

Market to Target: Trade Shows

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With consistent growth and oceans of promotional opportunities, there’s no business lik...

Case Study: Leveraging LinkedIn

Harnessing the power of this social media ...

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Ice Cream Fit for a Jedi

The force is sweet with this one. ...

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Legal Cannabis Producers in Canada Propose Advertising Standards

The debate continues in Canada over how...

Dickies Outfits Green Bay Packers Outdoor Staff

Dickies, parent company of Dickies...

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New Stranger Things Merch Collection Is Off-Beat ‘80s Nostalgia Perfection

‘80s nostalgia and an intoxicatingly...

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Uber Uses Promo Products To Smooth Out Bumpy Ride

It's been a rough few months for Uber....

Shinola President Discusses Branding, U.S. Manufacturing

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Back in 2011, Shinola was just four guys and a whiteboard, trying to come up with an...

Build Brands, Win Fans With Event Marketing

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A massive canopy in the shape of sociopathic scientist from the animated Adult Swim...

Predicting 2017 World Series Winners

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Way back in April, before the 'boys of summer' took the field to begin the 2017 MLB...

Taco Bell, Forever 21 Launch Joint Fashion Line

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Promotional clothing lines are a serious marketing opportunity for brands. Need...

Using Predictive Analytics In the Promo Industry

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Amazon customers know it well: the "recommended for you" bars, showing products...

Case Study: The Fun Factor

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This California company sells and lives by a simple motto.