Marketing

The Right Fit: Gear Up For Summer With T-Shirt Sales

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It's getting hot, hot, hot. Summer is right around the corner, making it the...

6 Apparel Prints & Pattern Trends to Watch

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Do you know what's haute for promo apparel? While the promotional products...

Fashion Forwards: 'Shorts Suit' Trend Adds Fuel to NBA Rivalry

Things are getting heated on the court...

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New Smart Earrings Wed Wireless Tech and High Fashion

A crowdfunding campaign is underway for...

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There’s A Ton of World Cup 2018 Branded Merchandise and Promotional Products

In two weeks, the 2018 World Cup will...

Q&A: The Value of Handcrafted Branded Merch

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Chelsea van der Meer is the founder, creative director and "head hustler" at Batch,...

Designer Shirt Gives New Meaning to Idea of Layering

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Luxury fashion brand Balenciaga just launched some Franken-fashion that's befuddling...

Instagram Takeover: Vantage Apparel

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Vantage Apparel (asi/93390), the Avenel, NJ-based supplier and decorator, is the...

Promotional Products and the #RedforEd Movement

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Teachers are seeing red - and they want the public and politicians to do so too. In...

ASI Facebook Live! Capitalizing on Viral Trends

ASI's Andy Cohen and "Facebook" Vinnie...

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The Ugliest Uniforms in Sports

If there's one thing we care about as...

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Promotional Products Were Everywhere At Wizard World Comic Con

From free swag to swanky branded...

Bonnaroo Surprises Attendees With Swag Packages

With three weeks until Eminem, The...

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The Weeknd Teams With Marvel For Limited Edition Merch

With the colossal success of Avengers:...

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Global Ad Spending to Rise 7.4% in 2018

This year, global spending on...

Taste-Testing Wacky Foods, Part VI: ASI Facebook Live

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Glen Karpowich, Theresa Hegel and "Facebook" Vinnie Driscoll are back for another...

Distributor of Sustainable Products Receives Official Trademark

Promogram

As sustainable and socially conscious products gain traction in the promotional...

Case Study: BrandVia’s Swag Studio

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While the business world is becoming ever more pixelated and impersonal, maintaining...

Emblems Elevate Food Festival Gear

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Culinary apparel manufacturer Chef Works wanted to create a high-end look for the...

Expert Secrets: Go LIVE Every Week

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"Video content is what people desire to see," says Marki Lemons Ryhal, an ASI Show...

Promos on Display at the Broad Street Run

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A stampede of nearly 45,000 people descended upon the City of Brotherly Love on...