Join us at ASI Show Fort Worth, March 29 – 31.   Register Now.

ASI Member? Login here to access Education, Research, ESP, Pay Your Bill, Find a Supplier and much more.

Not an ASI Member? Learn more about ASI today!

Marketing

6 Brilliant Ways To Attract Big Orders ... Fast
6 Brilliant Ways To Attract Big Orders ... Fast
Web Exclusive

Let's face it: When it comes to your bottom line, the bigger the order, the better....

Top 5 Selling Points For Eco-Friendly Food & Beverage Items
Top 5 Selling Points For Eco-Friendly Food & Beverage Items
Web Exclusive

Brands across the country are looking for ways to show they're environmentally...

Opportunity Alert: Halloween Running Races

From ‘spooktacular’ 5Ks to hard-charging p...


The Evolution Of One Everyday Product

Some people think the promotional...


Promotional Product Guide To Knives

Did you know about 30% of U.S....

Breaking Down The Marketing Brilliance Behind Gritty
Breaking Down The Marketing Brilliance Behind Gritty
Web Exclusive

A few days have passed since the Philadelphia Flyers unveiled their new mascot, and...

Steak-Umm Capitalizes on Twitter Fame With Swag Store
Steak-Umm Capitalizes on Twitter Fame With Swag Store
Web Exclusive

For a profile in how a clever social media strategy can be leveraged into offline...

Increase Sales in Top Markets With Innovative Signage & Displays
Increase Sales in Top Markets With Innovative Signage & Displays
Web Exclusive

The latest State of the Industry figures showing the hottest markets for promotional...

Top 10 Selling Points of USB Chargers
Top 10 Selling Points of USB Chargers
Web Exclusive

Top 10 Selling Points of USB Chargers Since nearly everyone owns a smartphone,...

Adventures in Rebranding: Dunkin’ Donuts Changes Name

“Donuts" is being dropped in favor of just...


Alternative Apparel Launches New Youth Line

The fashion-forward supplier of apparel ba...


End-Of-Year Incentives End-Users Will Want To Wear

Apparel and accessories are some of the...

How to Develop a Content Strategy

Drive people to your site organically with...


How to Build a Community on Social Media

This distributor builds goodwill on social...


Gritty: Marketing Gold or Short-Term Stunt?

The Philadelphia Flyers new mascot is a vi...

Top 5 Customers For Healthcare Promos
Top 5 Customers For Healthcare Promos
Web Exclusive

Top 5 Customers for Healthcare Promos Promo products are essential for...

5 Workwear Trends To Watch
5 Workwear Trends To Watch
Web Exclusive

Think apparel trends don't apply to your workwear business? Think again. There are a...

‘FitzMagic’ At Heart of Trademark, Personal Branding Controversy
‘FitzMagic’ At Heart of Trademark, Personal Branding Controversy
Web Exclusive

NFL Rookie Minkah Fitzpatrick has taken flak for filing a trademark application for “Fi...

How to Refresh Your Brand
How to Refresh Your Brand
Counselor

According to a survey from The Content Marketing Institute, 84% of B2B marketers say...

Walmart Pledges To Pull Soviet T-Shirts After ‘Eastern Bloc’ Outcry
Walmart Pledges To Pull Soviet T-Shirts After ‘Eastern Bloc’ Outcry
Web Exclusive

Still, it appeared some Soviet-themed tees were available online early Monday.

8 Ways to Use Snapchat for the Promo Industry
8 Ways to Use Snapchat for the Promo Industry
Counselor

Few promo firms use this unique social platform that has 191 million daily users. Here’...