Marketing

Sustainable Brand Refried Apparel Upcycles ‘Deadstock’

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It all started with an old T-shirt and a pair of scissors. A few years ago, Lisa...

Interview with Varshal Thakor, AWS

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Varshal Thakor, founder and president of Artwork Services USA (AWS, asi/820124),...

5 New Promo Features Your Clients Will Want

Your clients want the latest branding...

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Interview with Lindsey Davis, Raining Rose

Lindsey Davis, director of promotional...

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Record Year For Sales of Official British Royal Merchandise

Even the queen is in the promotional produ...

KFC Launches Bucket Hat That Doubles As A Bucket For Chicken

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The clever branded merchandise campaign is a collaboration with a Russian streetwear br...

Minor League Baseball’s Merch Sales Reach New Record

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Annual sales of licensed MiLB merchandise tallied $73.8 million in 2018.

NYC Pride Spotlights a Growing Product Category

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Every June, the global LGBTQIA+ community holds special events to commemorate Pride...

4 Unexpected Markets For Performance Apparel

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Athleisure is highly desired outside of the fitness industry - are you taking...

101 Ways To Make Money With Direct-to-Garment Printing

Direct-to-garment (DTG) printing is...

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5 Ways To Fulfill Orders Faster And Better Than Before

Improving your business is as simple as...

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Trend Spotting: Women’s World Cup Branded Merchandise

Official logoed gear for the U.S. Women’s ...

Minnesota Museum Sells Dinosaur Hoodies Seen on Stranger Things

The Science Museum of Minnesota is...

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Bobbleheads, Ball Cards Among the Branded Merch For Seinfeld’s 30th Anniversary

The iconic, still-popular sitcom has brand...

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ASI Roadshow Plus, Power Panel Held in Ontario

The ASI Show and PROMO EXPO teamed up to...

Expert: Instagram Could Offer A ‘Stop-Motion’ Tool For Making Video Content

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A savvy reverse engineering sleuth has discovered that Instagram is working on a...

Google Now Providing Business Stickers, Posters & More

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The offerings come through a new service that’s tied to Google My Business.

Kikkoman & Primitive Skateboarding Team Up For Merch Collaboration

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It’s another niche for promotional products firms to capitalize on: swag collaborations...

Social Media, Promo Products Help Drive Hospitality Industry

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Social media has helped power and shape the hospitality industry, as people post...

Idea Guide: How to Decorate Apparel and Merchandise Like a Retail Brand

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Say goodbye to run-of-the mill products and hello to retail-ready promotions, all by...

Teespring Forges New Merch Partnership With Twitch

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The integration enables Twitch viewers to purchase the merchandise of streamers without...