Marketing

Kobe Memorabilia Given at Memorial Service

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Commemorative Kobe and Gianna branded T-shirts, tickets, programs and pins were provide...

2020 Apparel Forecast: New Trends to Watch This Year

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The year is off to a strong start for apparel sales, but did you know you can...

The Benefits of Blogging

Q: Is blogging still relevant in the...

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FAM Just Got Bigger and Better

Thousands of apparel sellers say that...

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Patagonia Sues Over ‘Petrogonia’ Apparel

Patagonia says an agency that caters to th...

6 Essential Tips for Generating Eye Traffic for Your Clients' Campaigns

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If a client has an outdoor event, a storefront, an open house, summer promotions or...

The Ugly Side of Beauty: Why Quality Ingredients Matter for Personal Care

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Do you know what the promos you sell are made of? You may not like what you find....

Merch Supports Oklahoma’s Rebrand

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The Sooner State has a new logo and tagline – and fresh branded merchandise to compleme...

Clean Oceans Event Gives Out Foam Merch

Promogram Canada

An attendee complained that the promo undermined the conference’s mission.

HUB Promotional Group Rebrands As ‘HPG’

The acronym is the official new name of th...

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Promo Matchmaker: Why Print + Promo Products Make The Perfect Pair

Love is in the air, and you're going to...

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Meet the Woman Behind J-Lo’s Famous Bling Cups

It's been a busy week for Teneka Moore,...

Thanks to Beyoncé, Popeyes Uniforms Are Fashion

When Beyoncé's Ivy Park clothing...

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Social Commerce and the Promo Products Industry

Social media platforms are making it easie...

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18 Impressive Pen Styles You've Never Seen Before

Bye-bye, basic ballpoints. It's time to...

5 ways to Grow Your Profits With Seeded Promos

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Grow your bottom line this year with seeded promos. These profitable products...

Now Available For 2020: New & Trending Lip Balm Clients Will Love

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New year, new products. Upgrade your lip balm offerings for 2020 with the latest...

Recyclable Aluminum Cups Come to Super Bowl LIV

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Miami’s Hard Rock Stadium – host of the big game – aims to replace single-use plastics.

Mahomes Overtakes Brady In NFL Merch Sales

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Sales of official merchandise for the Kansas City Chiefs’ quarterback surpassed those o...

How To Leverage Marketing To Grow Your Client Base

Advantages

Interviews with the brightest minds in business. This month: Megan Yelaney, life and bu...

How To Keep Your Brand Consistent

Counselor

Brand consistency happens when a company, organization, group or even a person...