Join us at ASI Show Orlando, January 5-7, 2026   Register Now.

ASI Member? Login here to access Education, Research, ESP, Pay Your Bill, Find a Supplier and much more.

Not an ASI Member? Learn more about ASI today!

Marketing

Final Four Merch Goes to Nonprofits
Final Four Merch Goes to Nonprofits
Promogram

The branded merchandise was meant for the finale of college basketball’s centerpiece to...

Tiger King Merch Is Everywhere
Tiger King Merch Is Everywhere
Web Exclusive

Swag tied to the wildly popular Netflix true crime documentary miniseries has exploded ...

SXSW 2020 Merch Goes on Sale

The massive annual festival of film, techn...


Dr. Fauci Merch Abounds on Ecommerce Sites

Items include a hat in which “Fauci” is re...


How to Provide Full-Color Decoration for Any Client Project

Full-color decoration doesn't have to...

Promo Initiatives Support First Responders
Promo Initiatives Support First Responders
Promogram

Promotional product companies are creating special branded merchandise campaigns with s...

How To Grow Your Email Subscriber List
How To Grow Your Email Subscriber List
Counselor

Email marketing provides a direct conduit for communicating tailored messages and...

Logo Tweaks Encourage Social Distancing
Logo Tweaks Encourage Social Distancing
Promogram

McDonald’s, Audi and Coca-Cola were among the big name brands altering their logos in s...

Quiz: Which Sun Protectant Promo Is Right for Your Client?
Quiz: Which Sun Protectant Promo Is Right for Your Client?
Web Exclusive

Summer is right around the corner, which means sunscreen sales are too. Do you know...

Merch Fundraisers a Lifeline for Businesses

Amid the economic carnage of COVID-19, pro...


How to Keep Contact With Clients, Coworkers

Communication tools and strategies to use ...


Tennessee Printer Raises Funds for Tornado Relief

Two weeks ago, tornados ripped through...

The Campaign: Big Ticket Item

An inside look at how distributors’ sales ...


5 Reasons You Must Sell Retail Brands

Retail brands should be included in all...


Polos Go Next-Gen

New trends in polos - one of the most...

Promo Items as Census Outreach
Promo Items as Census Outreach
Promogram

Stran Promotional Solutions is the official licensee for the U.S. Census. The firm’s ra...

6 Sales Opportunities for Promotional Coloring Books
6 Sales Opportunities for Promotional Coloring Books
Web Exclusive

On your marks, get set, color! Coloring books are one of the most popular trends...

5 Reasons Made–in–the–USA Manufacturing Matters
5 Reasons Made–in–the–USA Manufacturing Matters
Web Exclusive

USA-made products are more than just a nice selling point: Where the promos you sell...

Build Your Personal Brand With TikTok
Build Your Personal Brand With TikTok
Web Exclusive

Three promo products pros share how they’ve found success on the social media platform....

Qmulative Discusses Fashion, Business and Next Level Apparel
Qmulative Discusses Fashion, Business and Next Level Apparel
Web Exclusive

Meet Quinlan, the founder and creator of Qmulative, an Arizona-based company taking...

Getting the Jump on Leap Day Marketing
Getting the Jump on Leap Day Marketing
Web Exclusive

What comes around every four years ( or almost every four years ) and causes...