Marketing

Q&A: Making the Switch From Advertising to Promo

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Vivien Marafko moved from the U.K. to Chicago, switching gears from advertising to the ...

Make More Money With These 30 Pandemic-Proof Businesses

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One of the greatest challenges distributors continue to face is their clients being...

Prosper With Partnerships: How To Maintain Your Independence While Increasing Your Expertise

Distributors are entrepreneurs. Think...

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Surf Expo Holds Live Trade Show in Orlando

The in-person event included temperature c...

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Drinkware Trend Forecast: What You Need To Know for 2021

The promo landscape has changed since...

Should Promo Get in the Clubhouse?

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The exclusive social media app allows users to start audio-only conversations. Early ad...

Brand Addition Names New Global Managing Director

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Karl Whiteside brings a track record of success and 14 years of industry experience to ...

Promo Case Studies: Going Virtual

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Distributors are flexing their creative muscles to bring event swag to virtual attendees.

World Emblem: Go Behind the Scenes With a Top Supplier

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While the 2021 Distributor Choice Awards has come to a close, there are still plenty...

Fashion Designers Create Biden Inauguration Merch

Started back in September with campaign sw...

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HanesBrands Renames Printwear Group

The company is holding regional virtual ex...

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How to Strengthen Your SEO

Put these strategies into play to rank hig...

How to Target Evolving Niche Markets

The pandemic has forced so many industries...

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Promo Case Study: $100K Gift Order for a Union

Despite the business challenges posed by C...

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5 Ideas for Targeting Booming Podcast Market

The popularity of branded merchandise from...

Meet the Team: Interview With Randy Hales, New CEO of Next Level Apparel

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Next Level Apparel is thrilled to announce that Randy Hales has joined the company...

Promos for Professionals: 5 Tech Essentials for Every Type of Employee

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Corporate offices are one of the biggest customers for promotional products , and...

Brand Announcement: How Thermos® Will Help You Fill Up on Orders

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Thermos® didn't just join the drinkware product category - they created it. ...

Podcast: Good/Better/Best – Interview With Rande Marin

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When it comes to promo sales (or really, sales in general), few methods are...

How to Create a Successful Hashtag Campaign

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Smart social media marketing can send a brand’s visibility through the roof.

Motivate Remote Workers With Great Promo

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While remote work has been steadily rising in popularity over the last decade, it was...