Marketing

5 Case Studies in Reducing Packaging Waste

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Get inspired by how these companies – in the promo industry and beyond – are making mor...

HDS Partners With Pittsburgh Steelers

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Under the exclusive contract, the distributor will provide the NFL team and its sponsor...

Sell Smarter: How to Speak to Clients on Value Vs. Price

Too often, client purchases get decided...

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Behind the Scenes: Next Level Apparel’s “Music or Muse?” Photoshoot

Let's Set the Stage (Literally) ...

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“Music or Muse?”: Get Inspired by Next Level Apparel’s Festival Collection

Inspired by the art and music festivals...

The World is our Ocean: Next Level Apparel’s Sustainable Collection

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Sustainability is a popular topic that's only becoming more important as the effects...

Spring Sales Start Here: Fresh Decoration Ideas for Top Apparel Styles

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The new spring season means new spring fashion trends.  Learn which imprint methods...

Philly Plastic Bag Ban Takes Full Effect

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The prohibitions on single-use plastic bags and some paper bags can create opportunity ...

Jack Nadel International Announces Rebrand to Nadel

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The Top 40 distributor says the change marks an identity progression from a promotional...

DIY Tees & Other Book Festival Swag

As a volunteer at the first in-person Lehi...

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Innovation Watch: HPG Debuts Pinterest-Like Storyboard+

The automation-driven marketing tool from ...

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Fans Can Now Purchase Official Canadian World Cup Merchandise

Canada has qualified for the FIFA World Cu...

Why You Should Be Selling Custom Branded Bottled Water

It's time to refresh your promotional...

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Build Your Personal Brand on Social Media

Consumers feel more connected to a brand w...

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AIA Hosts Marketing Lab Event

The virtual conference educated owners fro...

FDA Sunsets Relaxed Standards for Manufacturing Hand Sanitizer

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Manufacturers must stop distributing sanitizer made under pandemic-era temporary guidel...

Workwear for Anywhere: Corporate Apparel for a Changing World

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Professional apparel no longer has "the office" implied.  Employees now work from...

How to Avoid Inventory Issues: Order This Drinkware ASAP

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Supply chain issues and inventory shortages are turning project turnarounds on...

Full Color Made Easy: How to Resolve Common Decoration Challenges

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There's nothing better than completing that perfect full-color logo. Unfortunately,...

Twitter, Pinterest Enhance Shopping Features

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As social commerce continues to trend, platforms are expanding ways for merchants to ge...

Chapter 1: Next Level Apparel’s Brand Elevation - A Recalibrated Brand Story

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There's been a recent noteworthy elevation in Next Level Apparel's (asi/73867) brand...