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Marketing

Why We Love Low Minimums: 4 Sales Opportunities to Look for
Why We Love Low Minimums: 4 Sales Opportunities to Look for
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Low minimums can lead to big profits. While we all love large orders, low-quantity...

Gold Bond Announces Rebrand, Updates Logo
Gold Bond Announces Rebrand, Updates Logo
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The Hixson, TN-based supplier says the refreshed brand reflects the changing needs of t...

Heineken High-Tech Bottle Opener Closes Work Apps

The limited-edition promo product from the...


Vlog: Sustainability & Social Responsibility - Why It Matters & What to Know

You know Next Level Apparel (asi/73867)...


6 Tips for Sustainable Rebranding Efforts

It’s a given that companies occasionally w...

Venturaline Acquires Best Way Promotions
Venturaline Acquires Best Way Promotions
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The deal continues a recent run of heavy M&A activity in the promo products industry.

New Product Alert: 6 Target Customers for One-of-a-Kind Drinkware
New Product Alert: 6 Target Customers for One-of-a-Kind Drinkware
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Tired of showing clients the same ole' tumblers and thermoses? It's time to mix it up...

The Campaign: An Earth Day Mailer for Ralph Lauren
The Campaign: An Earth Day Mailer for Ralph Lauren
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Edna Hall of Harper + Scott spearheaded the initiative, which generated excitement amon...

Mid-Year Review: 10 Drinkware Styles In High Demand
Mid-Year Review: 10 Drinkware Styles In High Demand
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Drinkware is always in high demand - but do you know which specific styles are...

4 Emerging Product Trends & How to Start Selling Them

Promo trends change often - are you up...


Vlog: The Original CVC - Top Athleisure Trends to Watch

If there's one promo trend that isn't...


Unlock the Promo Potential: How to Provide Clients Uniquely Custom Bandannas

There's more to promotional bandannas...

Athleisure Trends: Must-Have Colors, Fits & Performance Features
Athleisure Trends: Must-Have Colors, Fits & Performance Features
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If there's one promo trend that isn't going away any time soon, it's athleisure. Next...

Chapter 2: Next Level Apparel’s Brand Elevation - A Recalibrated Brand Story
Chapter 2: Next Level Apparel’s Brand Elevation - A Recalibrated Brand Story
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The wait is over! We covered Chapter One of Next Level Apparel's (asi/73867)...

How to Offer Embroidered Patches With Only a Heat Press
How to Offer Embroidered Patches With Only a Heat Press
Web Exclusive

A thread and needle is one of the most trusted methods of decorating apparel....

Sales Spotlight: One Product You Can Sell to Any Client
Sales Spotlight: One Product You Can Sell to Any Client
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One promotional product, endless sales opportunities. Tapping into a new revenue...

Case Study: Creating Sustainable Swag Bundles
Case Study: Creating Sustainable Swag Bundles
Web Exclusive

Chicago-based distributor iPromo has been finding success with curated boxes stocked wi...

The Promo Distributor’s Guide To Selling Sustainability
The Promo Distributor’s Guide To Selling Sustainability
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The demand for sustainable products is growing strong. In fact, 60% of global...