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Marketing
Bacardi Uses QR Codes to Create ‘Wearable Album’
Web ExclusiveA new line of gender-neutral clothing from the rum brand encourages people to scan and ...
NYC Pride March Attracts Colorful Crowds, Features Tons of Promo
Web ExclusiveThousands of supporters attended the event, held for the first time since 2019.
Episode 107: How to Gain New Customers for Your Promo Business
From referrals and catalogs to content...
Ohio State Trademarks the Word “THE” for Merch
Formally known as The Ohio State Universit...
5 Ways to Create Client Loyalty
In a crowded industry like promo, here are...
7 Tips for Better Short-Form Videos
Web ExclusiveThanks to the rise of TikTok (and its copycats), bite-size videos are hot. Here are str...
5 Profitable Prospects for Promo & Full-Color Printing
Web ExclusiveAlmost every industry needs full-color printed products for an effective marketing...
Gemline Partners With Milk Bar and Folly Coffee
PromogramThe Top 40 supplier is adding offerings from the artisanal food/drink brands to its Gou...
Coney Island Mermaid Parade Features Fun Branded Merch
Web ExclusiveThe colorful parade was back after two years of COVID cancellations – with revelers cel...
Juneteenth in Philadelphia: Celebrating the Spirit of Freedom
The city’s fifth-annual parade drew more t...
How to Sell Moisture-Wicking Apparel: T-Shirts, Polos, Pullovers & More
As the weather gets warmer, make sure...
Supermarket Chain Phasing Out Plastic Bags
Wegmans announced single-use plastic bags ...
Episode 106: The Importance of Social Media in a Rebrand
A rebranding effort can be something as...
Fresh Beginnings to Close
The parent company of the Georgia-based fo...
Rapper Jack Harlow, KFC Create Combo Meal, Merch
Celebrity fast-food meals often incorporat...
Cheesy Pinkies Out! Velveeta Launches Cheese-Scented Nail Polish
Web ExclusiveIncorporating fun scents to promo products is a clever way to create a more memorable i...
High Tide: Next Level Apparel’s Beach Fleece Ramping Up Production
Web ExclusiveWhen life's a beach, you've got to have fleece: Next Level Apparel's (asi/73867)...
Sponsored Content
Bolder, Brighter, Better: How To Improve Your Inkjet Printing With JETbright
There's a lot to love about the JETbright digital inkjet ink line...
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How To Make the Sale for American-Made Blankets
Crafted with comfort and style, U.S.-made blankets from American Blankets by...
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3 Situations When You Should Sell Imported Products
To import or not to import - that is the question. While tariffs may have made...
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2025 Premium Gift Guide: Sell High-End Headwear To Win Holiday Sales
When your clients need holiday gifts that impress , there's no better option...
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Inside Next Level Apparel’s ESG (Environmental, Social and Governance) Initiatives
Web ExclusiveEncompassing environmental, social and governance standards, ESG marks a business and...
Fall Fashion Forecast: Next Level Apparel’s New Style Lineup
Web ExclusiveFall 2022 is almost upon us and we're forecasting cozy days ahead. Not to worry: Next...
Apple Gives Out Exclusive Merch at WWDC22
Web ExclusiveThough the software developer conference is mostly virtual, some students and professio...
Why LinkedIn Users May Be Ghosting Your Recruitment Messages
Web ExclusiveA study finds that professionals like hearing about job opportunities directly from pot...