Marketing

Full-Color Fleece: 5 Ways To Excite Clients With Creative Solutions

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Take your client's fleece to the next level by decorating soft and cozy garments with...

Case Study: Coffee Merch Contributes to Anti-Crime Efforts

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The hosts of a true-crime podcast worked with a distributor to launch a virtual storefr...

Why You Should Sell Cannabis-Related Promos

Are you selling cannabis-related promos...

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Make a Splash With the Mermaid Trend

End-buyers looking for a touch of whimsy c...

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6 Ways To Maximize Your Marketing Budget

Take a fresh look at goals and strategies ...

The Making of a Mascot: How ASI’s ‘Plus’ Was Brought to Life

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Toronto-based Hogtown Mascots shares the process of creating the promo industry’s favor...

The Campaign: Nonprofit Says ‘Thank You’ With Far North-Inspired Merch

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Top 40 distributor Genumark delivered branded apparel and more for a food security-focu...

MLB Jerseys to Feature Corporate Sponsor Logos for First Time

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The Los Angeles Angels just announced a sponsorship deal – part of baseball’s new pheno...

  Episode 125: Social Media Advice for Apparel Decorating Pros

Erich Campbell has been around sewing his whole life, but he's very forthright when...

Get in on the #StanleyCup Trend

A 40-oz. stainless-steel tumbler is taking...

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CVC Jersey/Cotton: Top Styles To Sell Your Clients

CVC and cotton apparel just got a major...

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The Best Decoration Techniques for CVC Jersey

When selling affordable apparel such as...

UK’s Merchandise World Show Increases Attendees by 55%; Showcases Sustainability

Now in its 10th iteration, the Merchandise...

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MediaTree Partners With Square

The supplier of digital promotions and rew...

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  Episode 124: How To Grab Attention on Social Media

Once upon a time, Sam Moses sold...

How To Provide 100s of Popular Promos With Next-Day Shipping

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When clients come with last-minute or rush orders, the last thing you want to do is...

7 Ways To Research Sales Prospects

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Streamline the process by using this checklist to cover your bases.

Recapping ASI Fort Worth: ‘Valuable, Uplifting & Encouraging,’ Attendees Say

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Distributors and suppliers reported a good experience at the largest industry trade sho...

ASI Fort Worth 2023: 5 Cool Hard Good Finds for Spring & Summer

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These products were among the many awesome items on display at the industry’s largest t...

ASI Fort Worth 2023: Charlotte Jones Inspires & Delights in Keynote

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Charlotte Jones, who oversees business operations and marketing strategies for the Dall...

ASI Fort Worth 2023: 6 Apparel Trends From the Show Floor

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Sustainability and “shackets” are both popular this year.