Strategy

Q&A: Hiring Trends & Interview Tactics

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Kathleen Steffey, a longtime recruiter, explains how interviews are great marketing too...

Tekweld Hires David Heldt as Marketing Director

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Heldt brings more than 25 years of experience to the key position at the Top 40 promo p...

Event Planning Made Easy: How to Sell 4 Essential Products

While other suppliers with too many...

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Hoodies Are Fashion Heavyweights

Cozy yet durable, hooded sweatshirts are m...

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China’s Manufacturing Sector Returns to Growth

It’s good news as the majority of promo pr...

Report: Postal Service Short on Truckers & Temporary Workers

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The shortages could potentially affect service during the peak holiday shipping season,...

Mind Your Business: A Guide to Company Planning

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Tough times expose businesses that don’t have a plan. Knowing how your firm is operatin...

Five Strategies for Effective CRM Use

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Sales teams’ CRM software is only as strong as the practices that inform usage. Here’s ...

Convenient Drawstring Bags & Fanny Packs

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These useful items garner a large number of impressions, making them ideal for nearly a...

Amazon Exec: We’ll Surpass UPS, FedEx

Amazon believes it will become the largest...

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Time is Running Out to Apply for EIDL Funding

Companies in the promo products industry a...

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Small Supplier Spotlight: 3 Reasons Bigger Isn’t Always Better

While there are many benefits to working...

Postal Service Wants to Hike Rates – Again

The agency is looking to implement increas...

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Start 2022 Strong: 5 Tips for Successful Distributorships

Success always starts with planning...

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An Ode to My Daily Brew

As a resolute java-drinker, I’m fiercely l...

Biden Challenges Court Order That Halted Vaccination Mandate

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The Biden administration is asking a federal court to lift a stay that prevents it from...

Twitter Launches Livestreamed Shopping With Walmart Event

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The mega-retailer has held shoppable virtual events on TikTok and YouTube. This will be...

BDA Partners With Zamboni

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It’s another high-profile partnership in the hockey world for the Top 40 promo products...

Adventure Advertising Purchases Maine Print Shop

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The acquisition will allow the distributor to add copy and paper printing to its divers...

Tips for Hiring Virtual Assistants

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For companies struggling to find workers, a virtual assistant could be a cost-effective...

Project 2021: Meeting High Demand Proves Challenging

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There’s a strong appetite for promotional products, particularly for fourth-quarter gif...