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Strategy

4 Emerging Product Trends & How to Start Selling Them
4 Emerging Product Trends & How to Start Selling Them
Web Exclusive

Promo trends change often - are you up to date on the latest in-demand items? ASI...

Vlog: The Original CVC - Top Athleisure Trends to Watch
Vlog: The Original CVC - Top Athleisure Trends to Watch
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If there's one promo trend that isn't going anywhere, it's athleisure. Next Level...

PromoStandards Develops New Tech Standards for Clearing Purchase Order Issues, Holds

A group of volunteers from some of promo’s...


Unlock the Promo Potential: How to Provide Clients Uniquely Custom Bandannas

There's more to promotional bandannas...


ACS Affiliate Services Promotes Melinda Marr

The subsidiary of AIM Smarter also announc...

Gemline’s Jonathan Isaacson Receives Philanthropic Award
Gemline’s Jonathan Isaacson Receives Philanthropic Award
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The CEO of the Top 40 supplier was recognized for his company’s efforts to help the loc...

Everywhere Apparel Offers Sustainable Garments, Recycling Program
Everywhere Apparel Offers Sustainable Garments, Recycling Program
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The eco-conscious basics supplier was founded on a “closed loop” production system.

OCM Promotions Acquires Second Step Advertising
OCM Promotions Acquires Second Step Advertising
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The deal involves two promotional products distributorships in Michigan.

Staff Shortages, Rising Labor Costs Drive Promo Price Increases
Staff Shortages, Rising Labor Costs Drive Promo Price Increases
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Wage increases and difficulties in finding workers are creating operational challenges ...

HALO, Promo’s Biggest Distributor, Acquires Top 40 Firm BrandVia Alliance

The acquisition continues HALO’s run of hi...


ASI, Promo Industry Raise Nearly $86,000 to Help Ukraine

The money will be used to help Red Cross w...


7 Product Categories You Must Decorate for Full-Color Profits

Product decoration just got even easier....

US Trade Rep to Review China Tariffs
US Trade Rep to Review China Tariffs
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Some in the Biden administration reportedly favor rolling back the tariffs to ease infl...

How to Offer Embroidered Patches With Only a Heat Press
How to Offer Embroidered Patches With Only a Heat Press
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A thread and needle is one of the most trusted methods of decorating apparel....

Promotions Planner: Last of Summer Sun
Promotions Planner: Last of Summer Sun
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Start presenting ideas to clients for promotions centered on August observances.

BAMKO Increases Q1 Sales, Plans Bigger Push Into Uniform Segment
BAMKO Increases Q1 Sales, Plans Bigger Push Into Uniform Segment
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The Top 40 distributor’s sales were up more than 11% in the first quarter of 2022 compa...

Pop! Promos Names Joél Bastien to SVP Role
Pop! Promos Names Joél Bastien to SVP Role
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Bastien has extensive experience in promo, having previously worked for high-profile in...

The Bright Side: Logomark-Sponsored Dog Finds Home With Navy Veteran
The Bright Side: Logomark-Sponsored Dog Finds Home With Navy Veteran
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Scout, a German shepherd, recently finished service dog training through the Shelter to...