Strategy

Back-to-School Honor List: The Top 10 Apparel Styles to Sell

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Nothing says "back-to-school" quite like T-shirts and fleece! Make sure that you have...

How To Get Products Fast With ZIP-IT® Next Day Services

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Manufacturing delays and supply chain issues are causing mayhem for distributors...

  Episode 110: Prospecting Tips for Newbies

If you spend any time on Instagram or...

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UFC Partners With Amazon Merch on Demand

It’s another marquee deal in the world of ...

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5 Tactics for Improving Your Email Marketing

Email’s universal popularity makes it a pr...

ScreenBroidery Hires Two to Leadership Team

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The Indiana-based distributorship generated record growth in 2021 and believes the addi...

Touchstone to Expand With New Headquarters & Warehouse

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The Top 40 distributor says the moves will position the firm to accommodate continued g...

YouTube, Spotify Broaden Shopping Features

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Social commerce has been slowly but steadily growing in popularity.

How to Cash in With Name Badges

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Badges are a profitable, easy way to increase a sale without investing in equipment, su...

Should Promo Join BeReal – the ‘Anti-Instagram’?

The latest social media craze promises low...

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First COVID, Now Inflation: Study Finds 47% of Small Businesses at Risk

Online network Alignable surveyed thousand...

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Cimpress Increases Annual Sales, But Records $54M Loss

The Top 40 distributor is the parent compa...

Would You Wear a Dress Made of Cocoa Bean Husks?

Whether it’s sneakers made of apple leathe...

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Competitive Edge Aims to Bolster Leadership Team With Promotion, New Hire

The promo products distributorship, a fixt...

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A Deep Dive Into Aquarium Gift Shop Promos

At the Mystic Aquarium in Connecticut, I s...

How to Decorate Hard Goods with Pressure-Sensitive Emblems and Patches

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Chances are you've been asked to customize a tumbler, candle or even a padfolio a...

Study: Importers Paid $32 Billion in Tech Product Tariffs

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The Consumer Technology Association is calling on President Joe Biden to nix the Trump-...

Fanatics Inks Deal to Handle Crimson Tide Student-Athlete Merch

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As part of a new partnership with The University of Alabama, the sports merchandise ret...

SAAGNY Names New Executive Director

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Industry veteran John R. B. Cudahy has been named to the role at the regional promo pro...

SOI 2022: ‘It Feels Like Everybody Is Buying’

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Good news: clients are very eager to spend. But distributors have to navigate a wealth ...

SOI 2022: Ups and Downs for Top Markets

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The wild swings that came with the pandemic have led to some predictable reversals – bu...