Strategy

Pop! Promos Launches Curated Line of Quick-Turn Custom Merch

Promogram

The Philadelphia supplier’s Pop! Pronto line of 10 popular, fully customizable products...

Podcast: How to Position GAP & Old Navy for Promo Apparel Profits

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"Workwear" is an ever-evolving concept, especially as companies adopt hybrid business...

Minnesota Made: How to Sell Branded Merch to Medical Professionals

Did you know healthcare is the #1...

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Summertime & the Branding Is Easy: 3 Marketing Campaigns to Emulate

Marshmallow-scented sunscreen, limited-edi...

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  News Roundup With ASI Media’s Writers

If your company sources any products or...

7 Best Practices for Healthy Eating on the Road

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When you’re busy on business trips with work-related tasks and socializing, food consci...

  Episode 108: State of Social Media in the Promo Industry

When it comes to adopting new technologies, the promo industry isn't always on the...

ASI Show Chicago + Next Level Apparel Sneak Peek

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Like most, the Next Level Apparel (asi/73867) team is very excited to be back in action...

Next Level Apparel Collection Highlight: Tri-Blends

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Next Level Apparel (asi/73867) has focused their resources and ramped up production...

Fall 2022 Preview: New Colors From Next Level Apparel

Next Level Apparel (asi/73867) is...

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5 Common End-Buyer Concerns & How to Solve Them

Solve problems, get promo orders. It's...

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Wimbledon Debuts ‘Meta’ Merch in New ‘WimbleWorld’ Roblox Game

The world’s most prestigious tennis tourna...

3 Strategies to Overcome Imposter Syndrome

Many professionals have felt uncertain of ...

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6 Ways to Encourage Word-of-Mouth Marketing

It’s free and effective. Here’s how to ins...

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Prosecutors: Promo Distributor Expected to Plead Guilty to Fraud

John Anthony Taylor is facing prosecution ...

West Coast Port Worker Contract Set to Expire

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The U.S.’s top labor official said negotiations for a new contract are progressing and ...

A Single Letter Has Become the Gold Standard in Sustainability

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More companies in promo and beyond have been touting their status as a B Corp. Demand f...

Fully Promoted Franchise Acquires Garment Specialties

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The Cleveland-area franchise, which is part of the Top 40 distributor, has purchased th...

  Which States Are Driving Growth in the Promo Industry?

Each year, the ASI State & Regional Sales Report gives you an exclusive look at...

Simplify Your Supply Chain: How to Find One Supplier for All Your Apparel Needs

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There are thousands of promo suppliers out there, not to mention decorators ....

Case Study: Rewarding Pets & Vets With Points & Merch

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A global animal-health company wanted to incentivize use of its pharmaceuticals at vete...