Strategy

Independent Contractor or Employee? New Government Rule Would Decide

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Companies have until Nov. 28 to submit formal comments on a proposed Labor Department c...

  How Big Brands Build FOMO With Clever Merch

A biometric safe to stash your pink Starbursts. McDonald's Happy Meals - complete...

  Episode 117: Social Media and Mental Health

According to the Pew Research Center,...

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Postal Service Hiking Prices in January 2023

The organization intends to increase rates...

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DIY Halloween Costumes With Next Level Apparel

It's downright spooky how close we are...

Gameday Fleece Pairings: Winning Styles to Sell

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While we're all thinking about our favorite game-day snacks - and most importantly,...

Early Release: Spring 2023 Styles from Next Level Apparel

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Spring 2023 will be here before you know it. Are you ready? For this upcoming season,...

University of Alabama Opens In-Stadium Store for Selling NIL Merch

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Name, image and likeness deals with college athletes offer potential opportunities for ...

Email Spoof Scam Tries to Swindle Promo Company, Employee Out of Funds

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A firm that specializes in recruitment for the promo products industry nearly fell prey...

The Official Promo Bag Sales Playbook: How to Sell Every Style

Branded bags are big business.  They're...

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5 Steps to Create a Sales Strategy

As the end of the year approaches, now is ...

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BEL Promo Promotes Susan Lewandowski

Lewandowski has risen to the role of manag...

I Tried an AI Art Generator & All I Got Was This Ugly Mug

Sites like DALL-E 2 and Midjourney are sti...

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Judge Goes Yard: Why Are Fans So Eager to Commemorate Sports History With Merch?

Branded products celebrating Aaron Judge’s...

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Why You Should Sell Clients Sustainable Promos

Your clients' promo choices can...

IDProductsource Appoints President

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The supplier has promoted Katelyn Aumock to the key leadership position.

Do You Need a Chief Sustainability Officer?

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Amid rising demand for sustainability and increased environmental regulation, CSOs are ...

Joe’s Promo Picks: Engagement-Boosting Gifts

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Product Editor Joe Haley found unique items for rewarding employees and clients.

  Episode 116: Interview With Max Berg of Eliqs

"Why can't I put my face on a beer?"  This simple question, pondered over a couple...

Editor’s Picks Showcase: Workable Sweaters & Vests

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For much of the country, the fourth quarter brings colder temperatures and hotter deman...

Premium Decoration Made Easy: How Premade Graphics Lead to More Sales

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Every client wants the best decoration possible. Unfortunately, not every client...