Strategy

From Trained Raccoons to Private Islands: 3 Offbeat Sustainability Initiatives

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Brands are going to extremes to show off their eco-friendly efforts.

SnugZ USA 2022 Gift Catalog

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Prepare your end-of-year sales presentations with the latest products from ASI...

Hirsch Gift Launches Rebrand

Moving forward, the Top 40 supplier will b...

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Decorating Equipment Roundup From PRINTING United

The Las Vegas trade show featured vendors ...

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Report: More Manufacturing Moving Out of China

The sourcing trend has been underway in th...

  Implementing Personality Assessments for Sales Teams

Building a sales team can often seem like a shot in the dark - check out their resume...

Delta Apparel Reports Full-Year Sales Increase

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The Top 40 supplier said the results are preliminary, but indications are revenue was u...

Trends & Insights From Promotions East

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Sustainability and outdoor products were among the hot items on the show floor in Atlan...

Outdoor Cap Company Hires Head of Commerce

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Andi Pratt, who has experience at mega brands like Coca-Cola and Nestle, is joining the...

Hit Promotional Products Hires Kim Brockschmidt to VP Role

The industry veteran is now vice president...

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5 Supplier Services You Shouldn’t Go Without

A new year will be here before you know...

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BAMKO Rebrands With New Logo, Website

The Top 40 firm says the fresh brand ident...

A Q&A on M&A: Surefire Strategies for Buyers & Sellers of Businesses

Merger and acquisition activity in the ind...

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AIA Corp. Hires Two to Leadership Team

Wendy Smith is now vice president of busin...

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Industry Leaders Talk Challenges, Trends in Promotions East Panel

ASI President & CEO Tim Andrews moderated ...

How to Reach New Clients With New Products

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Looking to tap into new markets and make new client connections ? These products...

How to Change the Industry’s ‘Brandfill’ Reputation

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By collectively improving and better demonstrating the value of its services and produc...

4 Tips for More Effective Meetings

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A new study found that companies can save an estimated $25,000 a year per employee by c...

Independent Contractor or Employee? New Government Rule Would Decide

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Companies have until Nov. 28 to submit formal comments on a proposed Labor Department c...

  How Big Brands Build FOMO With Clever Merch

A biometric safe to stash your pink Starbursts. McDonald's Happy Meals - complete...

  Episode 117: Social Media and Mental Health

According to the Pew Research Center, 69% of adults in the U.S. use social media. And...