Strategy

In The News - June 2023

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The Answer Company , a New York City-based print and promo distributorship founded...

When To Source Products From Inside or Outside the U.S.

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Learn how to decide when it's worth it to invest in items made in the USA and when...

Kaeser & Blair Promotes Liza Sachs to CRO, Scott Baker to COO

The Top 40 distributorship believes the ex...

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So Far, Port Disruptions Aren’t Affecting Promo Supply Lines, Sourcing Leaders Say

Amid contentious contract talks, unionized...

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Develop a Sales Differentiation Strategy in 5 Steps

Determine how you stand out from the compe...

Sky High Marketing Hires Debbie Gaspar as CRO, Opens New York Office

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The announcement comes as the distributorship is also building a new headquarters in Wi...

Wallace Graphics Expands Into Promo With Acquisition of The Corporate Shop

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The Corporate Shop is a Duluth, GA-based distributor with an 18,000-square-foot facilit...

Ennis Inc. Acquires UMC Print

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The Texas-based supplier has made at least four acquisitions since August last year.

Alphabroder Promotes Eric Levin to New EVP Role

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The Top 40 supplier also announced that it has hired a new vice president of decoration...

$30 Million Printing/Promo Firm Expanding With New Production Building

Vivid Ink Graphics says a rise in branded ...

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The Bright Side: IMAGEN Brands Continues 4 Paws for Ability Giveback

Last year, the supplier donated more than ...

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Alex Symms Named Director of Sales at Evans Manufacturing

Symms is an industry veteran. Evans was a ...

Decorator’s View: Navigating Graphic Placement on Apparel

In this new series of columns, decorated-a...

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Controversy, Gay Pride, Corporate Control – and the Hockey Jersey at the Center of the Storm

NHL players refused to wear specially desi...

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5 Smart Strategies for Repurposing Logoed Items

Consider these methods for breathing new l...

  Gemline’s Frank Carpenito Talks Sustainability Goal-Setting & Avoiding Greenwashing

Last month, Top 40 supplier Gemline (asi/56070) released its third annual ...

  Episode 133: How To Use Social Media To Target the Auto Industry

Christine Fischer has been around cars all her life. Many of her relatives are...

Building a People-First Company

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Suppliers and distributors dig into what it really means to care for the people behind ...

Michelle Chen Appointed President of Fossa Apparel

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The Fremont, CA-headquartered supplier formalized its executive structure after a serie...

4imprint Forecasts Slowing Growth; Facilisgroup Parent Firm Says Revenue Rising

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4imprint and The Pebble Group, which owns Facilis and distributor Brand Addition, are b...

M&A Primer: How To Establish the Value of a Business

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Amid recent merger and acquisition activity in the industry, potential buyers and selle...