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Strategy

In The News - June 2023
In The News - June 2023
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The Answer Company , a New York City-based print and promo distributorship founded...

When To Source Products From Inside or Outside the U.S.
When To Source Products From Inside or Outside the U.S.
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Learn how to decide when it's worth it to invest in items made in the USA and when...

Kaeser & Blair Promotes Liza Sachs to CRO, Scott Baker to COO

The Top 40 distributorship believes the ex...


So Far, Port Disruptions Aren’t Affecting Promo Supply Lines, Sourcing Leaders Say

Amid contentious contract talks, unionized...


Develop a Sales Differentiation Strategy in 5 Steps

Determine how you stand out from the compe...

Sky High Marketing Hires Debbie Gaspar as CRO, Opens New York Office
Sky High Marketing Hires Debbie Gaspar as CRO, Opens New York Office
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The announcement comes as the distributorship is also building a new headquarters in Wi...

Wallace Graphics Expands Into Promo With Acquisition of The Corporate Shop
Wallace Graphics Expands Into Promo With Acquisition of The Corporate Shop
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The Corporate Shop is a Duluth, GA-based distributor with an 18,000-square-foot facilit...

Ennis Inc. Acquires UMC Print
Ennis Inc. Acquires UMC Print
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The Texas-based supplier has made at least four acquisitions since August last year.

Alphabroder Promotes Eric Levin to New EVP Role
Alphabroder Promotes Eric Levin to New EVP Role
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The Top 40 supplier also announced that it has hired a new vice president of decoration...

$30 Million Printing/Promo Firm Expanding With New Production Building

Vivid Ink Graphics says a rise in branded ...


The Bright Side: IMAGEN Brands Continues 4 Paws for Ability Giveback

Last year, the supplier donated more than ...


Alex Symms Named Director of Sales at Evans Manufacturing

Symms is an industry veteran. Evans was a ...

Decorator’s View: Navigating Graphic Placement on Apparel

In this new series of columns, decorated-a...


Controversy, Gay Pride, Corporate Control – and the Hockey Jersey at the Center of the Storm

NHL players refused to wear specially desi...


5 Smart Strategies for Repurposing Logoed Items

Consider these methods for breathing new l...

Gemline’s Frank Carpenito Talks Sustainability Goal-Setting & Avoiding Greenwashing
Gemline’s Frank Carpenito Talks Sustainability Goal-Setting & Avoiding Greenwashing

Last month, Top 40 supplier Gemline (asi/56070) released its third annual ...

Episode 133: How To Use Social Media To Target the Auto Industry
Episode 133: How To Use Social Media To Target the Auto Industry

Christine Fischer has been around cars all her life. Many of her relatives are...

Building a People-First Company
Building a People-First Company
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Suppliers and distributors dig into what it really means to care for the people behind ...

Michelle Chen Appointed President of Fossa Apparel
Michelle Chen Appointed President of Fossa Apparel
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The Fremont, CA-headquartered supplier formalized its executive structure after a serie...

4imprint Forecasts Slowing Growth; Facilisgroup Parent Firm Says Revenue Rising
4imprint Forecasts Slowing Growth; Facilisgroup Parent Firm Says Revenue Rising
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4imprint and The Pebble Group, which owns Facilis and distributor Brand Addition, are b...

M&A Primer: How To Establish the Value of a Business
M&A Primer: How To Establish the Value of a Business
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Amid recent merger and acquisition activity in the industry, potential buyers and selle...