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Strategy
Promotions Planner: I’ll Drink to That
Web ExclusiveStart presenting ideas to clients for campaigns centered on September observances.
Ameramark Opens Production Facility in Mexico
PromogramThe California-based supplier owns the operation, which executives say will allow the f...
Decorating Roundup: Equipment That Saves Time & Energy
New equipment, software and materials help...
Galaxy Balloons Rebrands as ‘Galaxy, More Than Balloons’
The fresh identity includes a new logo.
Photos From ‘Big Slick’ 2023
Promo helps drive record results at annual...
In The News - June 2023
PromogramThe Answer Company , a New York City-based print and promo distributorship founded...
When To Source Products From Inside or Outside the U.S.
Web ExclusiveLearn how to decide when it's worth it to invest in items made in the USA and when...
Kaeser & Blair Promotes Liza Sachs to CRO, Scott Baker to COO
PromogramThe Top 40 distributorship believes the experienced leaders will be instrumental in dri...
So Far, Port Disruptions Aren’t Affecting Promo Supply Lines, Sourcing Leaders Say
PromogramAmid contentious contract talks, unionized dockworkers have taken labor actions that ha...
Develop a Sales Differentiation Strategy in 5 Steps
Determine how you stand out from the compe...
Sky High Marketing Hires Debbie Gaspar as CRO, Opens New York Office
The announcement comes as the distributors...
Wallace Graphics Expands Into Promo With Acquisition of The Corporate Shop
The Corporate Shop is a Duluth, GA-based d...
Ennis Inc. Acquires UMC Print
The Texas-based supplier has made at least...
Alphabroder Promotes Eric Levin to New EVP Role
The Top 40 supplier also announced that it...
$30 Million Printing/Promo Firm Expanding With New Production Building
Vivid Ink Graphics says a rise in branded ...
The Bright Side: IMAGEN Brands Continues 4 Paws for Ability Giveback
PromogramLast year, the supplier donated more than $17,000 to the nonprofit that trains highly s...
Alex Symms Named Director of Sales at Evans Manufacturing
PromogramSymms is an industry veteran. Evans was a Top 40 supplier when it was acquired by fello...
Sponsored Content
5 Sales Prospects for Single-Use Promo Products
Look no further for a product category that's cost-effective , convenient...
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How To Sell High-End Headwear: A Look Inside a Fashion Favorite
To win business with prestigious clients , you must present premium...
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Infographic: What Product Features Are Possible With Customization?
New to selling custom products? No problem. With this infographic guide, you'll...
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Podcast: Harnessing the Power of Heat Printing On Demand
As e-commerce and customer buying habits evolve, it's important to stay nimble to...
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Decorator’s View: Navigating Graphic Placement on Apparel
Web ExclusiveIn this new series of columns, decorated-apparel industry veterans share tips to help p...
Controversy, Gay Pride, Corporate Control – and the Hockey Jersey at the Center of the Storm
Web ExclusiveNHL players refused to wear specially designed Pride warm-ups. The resulting fallout be...
5 Smart Strategies for Repurposing Logoed Items
Web ExclusiveConsider these methods for breathing new life into obsolete promo products.
Gemline’s Frank Carpenito Talks Sustainability Goal-Setting & Avoiding Greenwashing
Last month, Top 40 supplier Gemline (asi/56070) released its third annual ...