Strategy

Tom Cruise Uses Promo Umbrella at ‘Mission: Impossible’ Premiere Events

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Storm Duds Raingear supplied the world-renowned actor with the umbrella.

Brett Cutler Promoted to President of CleggPROMO

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The industry veteran has experience at Top 40 distributors and a former Top 40 supplier.

Decorating Roundup: Cool Inks & Hot Leather

Leather sheets for custom engraved patches...

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29-Year-Old Shayna Cohen Named CEO of $22 Million Distributorship

Her father and uncle started Team SCG, a F...

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Infographic: Sales & Services Among Canadian Distributors

Canadian distributors are contending with ...

‘Barbie’ Movie Unleashes Pink-Product Frenzy

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The trend is likely to continue into the holiday season, but distributors who want to g...

Infographic: Sources of New Business for Canadian Distributors

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ASI Research has found that firms gain most of their new clients via referrals and thei...

ASI Research Estimates Size of UK, European Union Promo Market

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The analysis also spotlights which individual European countries spend the most on prom...

Promotions Planner: Look Ahead to Fall

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Start presenting ideas to clients for campaigns centered on November observances.

  K&B’s Fourth-Generation CEOs: ‘Honoring the Past, Reinventing the Future’

Brad and Mitch Kaeser know they have...

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Q3 Customers: Sales Prospects for Popular Promos

As we reach the  second half of the...

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Perry Ellis Corporate Sales Division Names National Sales Manager

Amy Mazur, who formerly worked at a Top 40...

Gabe Peters Promoted to President of ScreenBroidery

Peters has been with the Indiana-headquart...

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Private Equity Firm Acquires Majority Stake in Distributor Brandito

Michael Lovern will remain president of th...

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In The News - August 2023

GXN , a global networking group of...

Industry Reacts to Twitter Rebrand

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Elon Musk’s mysterious ‘X’ network isn’t winning early points from promo and social med...

Dixon Ticonderoga To Dissolve Its Promo Products Division

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The supplier of pencils and other writing instruments said it will continue accepting o...

Infographic: Supply Chain & Job Market Concerns Among Canadian Distributors

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Data from ASI Research shows that industry firms across North America continue to be wa...

More Good News for Promo on the Potential UPS Strike, But LTL Rates May Rise

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Leaders for Teamsters locals have overwhelmingly approved a new contract for UPS worker...

  Episode 138: Cooking Up Self-Promos With Seth Weiner

When it comes to marketing, Seth Weiner sees a lot of similarities in grilling, one...

VIDEO: Phillies Fans Show Off Baseball Merch

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The American pastime has a strict dress code.