Strategy

Survey: Social-Based Marketing Videos Drive Purchases

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Nearly two-thirds of consumers say watching a marketing video on Facebook has...

Study Finds Cautious Optimism Among Small-Business Owners

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A new survey has found that while small-business owners in the U.S. are optimistic...

The Future of Websites

Radical personalization and more fluid des...

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What Will Websites Be Like In 10 Years?

The promotional products industry makes so...

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Promo Market to Target: Colleges

The smart way to gain admission to this lu...

SquadLocker Disrupts Team Apparel Business

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SquadLocker wants to change the way youth sports coaches and parents order...

Ontario Premier Proposes Minimum Wage Increase

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Ontario Premier Kathleen Wynne has officially announced a number of proposals to...

BIC Graphic Pledges Stability, Investments After Sale

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Emmanuel Bruno, BIC Graphic's (asi/40480) general manager, told Counselor that parent...

Cintas To Close Facility, Cut Jobs

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Cincinnati-based Cintas (asi/162167) is reportedly planning to close a legacy...

The Secret To Competing With Low-Cost Direct Sellers

Have you ever dropped your price to...

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Understand Your Negotiation Personality

One key to being a master negotiator is...

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Promotional Product Sales Compensation Survey

Distributors are increasingly choosing sal...

Master Video For Your Business

If you’re not creating and posting your ow...

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How to Fix a Social Media Snafu

If you find yourself embroiled in...

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4 Social Media Disasters to Avoid

Taking some time to craft a social media p...

4 Social Media Disaster to Avoid

Wearables

Taking some time to craft a social media plan, rather than jumping on every trending to...

Wearables News Briefs - June 2017

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American Embroidery Supply offers a 3-ounce cutaway stabilizer, which...

E-Commerce Data Reveals Growth, Buying Trends

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More than four in 10 large revenue distributors now report having some amount of...

In The News: June 2017

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Corporate Gifts Unlimited Inc. (asi/168916) celebrated its 30th...

Ecommerce Data Reveals Growth, Buying Trends

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More than four in 10 large revenue distributors now report having some amount of...

Toward Greener Apparel: Sustainable Dye & Recovered Yarns

Counselor

"The textile dyeing industry has made the cloth beautiful, but turned the clean water...