Strategy

Carleen Gray Named CEO of GroupeSTAHL

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Gray has worked for more than two decades at the manufacturer of garment decoration mat...

Case Study: Google Goes Live

Advantages

YR Live, a live customization experience agency based in the U.K. with offices in Los...

How to Bring in Big-Name Brands With One Item

Wouldn't it be nice if you knew how to...

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Our Take – Focus On What Matters

It's a wonder anybody gets anything done...

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Kritzer Marketing Owner Appears on Below Deck Mediterranean

Appearing on one of the most popular...

Gen Z and the Promo Products Industry

Counselor

A large, diverse generation is starting to come of age. Here’s how the promotional prod...

6 Surprising Stats About Back-To-School Sales

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The back-to-school shopping season is in full swing, which means now's the time to...

5 Ways Magnets Will Attract More Healthcare Sales

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Promo magnets are an easy sell. They help medical providers get their brand in front...

How to Attract and Retain Gen Z Talent

Counselor

Gen Z is already entering the workforce. Their ranks will swell in the years ahead....

HanesBrands’ ComfortWash Brand Joins Hanes4Education

North Carolina-based HanesBrands...

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How to Effectively Save Time

Advice for sharpening your job skills

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Q&A: Canadian Distributors Open Animal Sanctuary

Jack and Rita Hurst, owners of Ontario-bas...

Plastic Couture: Ziploc Releases Merch Line with Japanese Fashion Brand

The timely collection manages to be entert...

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U.S. Hits China With Second Round of Tariffs

China retaliated with a tariff on certain ...

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Trend Alert: Collagen-Infused Garments

As the athleisure trend continues to...

InnerWorkings Reports Q2 Loss

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The Top 40 distributor also posted a net loss for the first six months of the year.

Animal Crackers out of Captivity

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Want a great free-range snack? Grab yourself a box of animal crackers. After more...

Promo Market to Target: Alternative Energy

Advantages

Passionate distributors can plug into the sustainable opportunities offered by this gro...

LeMond Takes Over as VP of Sales at IMAGEN BRANDS

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Promo industry veteran Lisa LeMond is the new Vice President of Sales at Top 40...

Beer Branding, In-N-Out Burger & The Legal Battle That Wasn’t

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Lawyers for In-N-Out Burger sent a cease-and-desist letter to a California craft brewer...

Instagram Takeover: Gray Wolf Promotions

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Gray Wolf Promotions in Bedford, TX, is the latest decorator to do the Wearables...