Strategy

Top 40 CEO Part of Ownership Group for Proposed NHL Team

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The CEO of a Top 40 distributor is hoping to bring the National Hockey League (NHL)...

Promo Firms Brace For Hurricane Florence

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Some East Coast promotional product companies in the storm’s projected path are shuttin...

Putting Together The Fashion Shoot

This year's Wearables fashion shoot...

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Scenes From The Fashion Shoot

Each year, Wearables puts together an...

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China Promises Retaliation If Trump Imposes More Tariffs

An intensifying trade war could have negat...

Our Take – Be Your Best You

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Unfiltered and unabashed opinions on everything business.

How to Make Going on Vacation Easier

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FACT: American workers forfeited almost 50% of their paid time off in 2017, according...

How to Recruit and Hire Top Talent

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A recent Glassdoor survey found that 76% of recruiters say struggling to find...

How To Create Retail-Quality Promos

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Those of us in the industry know how impressive promotional products can be. However,...

Fashion Forecast: Fall Trends To Watch In 2018

Fashion moves fast. It seems like summer...

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Q&A: Live Customization as a Brand Strategy

Lucas Guariglia, president and director...

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Economy Watch: Reports Say U.S. Manufacturing & Service Sectors Expanded in August

The good news was tempered somewhat by a d...

Proposed USPS Mail Changes Could Affect Industry

The U.S. Postal Service (USPS) has...

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People On The Move - September 2018

Polyconcept North America has announced...

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How to Reduce Employee Stress

FACT: A recent Gallup study found that...

How to Use Snapchat to Build Your Brand

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Advice for finding more success in sales and beyond.

Proforma’s Annual Convention Attracts, Educates Hundreds

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More than 800 promotional products professionals attended Top 40 distributor...

EverythingBranded USA Opens Las Vegas Office

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EverythingBranded USA (asi/160791), the U.S. arm of U.K.-based Charles Alexander...

Sell More Than Shelters: Increase Order Sizes With Add-on Accessories

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You know E-Z UP ® is the industry leader for instant shelters, but did you know...

HBO Offers Game of Thrones ‘Back to School’ Swag

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Fans pining for the return of the Starks, Lannisters and Targaryens must wait until...

Starbucks Releases Autumn-Inspired Merch

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Starbucks and ban.do teamed up to collaborate on the promotional products collection, w...