Strategy

How to Target the Cannabis Market

Advantages

As more states legalize marijuana, the opportunity for promotional products is growing.

5 Profitable Markets For Repeat Orders

Web Exclusive

Wouldn't it be nice to sell once to clients and get continuous paychecks from them...

4 Profitable Trends For Personal Wellness Promos

Spring has officially sprung - it's time...

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Wearables News Briefs – May 2019

Sawgrass Technologies is expanding its...

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Badger Sportswear Receives Grant For $3.7 Million Renovation

The company plans to create 82 jobs as a r...

Quiz: What Do You Know About Apparel Sustainability?

Wearables

The June issue of Wearables is all about sustainability in the apparel industry -...

Top 5 Reasons to Add Direct-to-Garment Printing to Your Promotional Products Business

Web Exclusive

Whether you are an existing screen printer, embroidery shop or even a distributor who...

New CEO & COO/CFO Named At MadeToOrder

Promogram

Longtime leaders Rod and Barbara Brown are transitioning out of the distributorship.

Q&A: Expert Tips for Sales Travel

Advantages

We asked Josh Frey, founder of The Swag Coach, a Geiger (asi/202900)-affiliated promo b...

Fisher Space Pen Co. Launches 50th Anniversary Moon Landing Collector's Set, Anniversary Pens

Fisher Space Pen Co. is a supplier selling...

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States Considering Restrictions, Bans On Balloon Launches

Promo suppliers who sell balloons say the ...

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Summer Sales Guide: Boost Your Revenue With Beach Towels

Looking to heat up your summer sales?...

Fashion Forecast: 5 Trending Colors You Must Pitch This Year

Fashion moves fast. Make sure you know...

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Brady Tops List Ranking NFL Players’ Merch Sales

Apparently, winning a sixth Super Bowl...

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Video: Has Trump Been Good or Bad For the Promo Industry?

In this edition of Counselor's weekly...

Enter the Wearables Top Decorator Challenge

Wearables

Are you eager for the opportunity to show off your decorating skills and see how your...

How to Succeed with Sonic Logos

Counselor

Sonic branding is becoming an increasingly trendy marketing tool. But what exactly is...

3 Creative Add-Ons To Increase Your Average Order Values

Web Exclusive

It's all in the details − true for both the promos you sell and your profits. You can...

"Liquid Gold" And The Psychology Of Color = More Profits

Web Exclusive

When people ask what you do, here's a new answer: "I provide Liquid Gold." As...

How to Build Your Sales Confidence

Advantages

Here are actions you can take to help boost your success.

5 Features That Make Golf Apparel a Must-Sell

Web Exclusive

Golf apparel isn't just for golfing anymore. Polos and layering pieces are packed...