Strategy

4 Profitable Trends For Personal Wellness Promos

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Spring has officially sprung - it's time to pitch personal wellness. Your clients...

Wearables News Briefs – May 2019

Wearables

Sawgrass Technologies is expanding its partnership with RICOH to continue its...

Badger Sportswear Receives Grant For $3.7 Million Renovation

The company plans to create 82 jobs as a r...

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Quiz: What Do You Know About Apparel Sustainability?

The June issue of Wearables is all about...

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Top 5 Reasons to Add Direct-to-Garment Printing to Your Promotional Products Business

Whether you are an existing screen...

New CEO & COO/CFO Named At MadeToOrder

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Longtime leaders Rod and Barbara Brown are transitioning out of the distributorship.

Q&A: Expert Tips for Sales Travel

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We asked Josh Frey, founder of The Swag Coach, a Geiger (asi/202900)-affiliated promo b...

Fisher Space Pen Co. Launches 50th Anniversary Moon Landing Collector's Set, Anniversary Pens

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Fisher Space Pen Co. is a supplier selling in the promotional products space.

States Considering Restrictions, Bans On Balloon Launches

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Promo suppliers who sell balloons say the limitations are painting an inaccurately broa...

Summer Sales Guide: Boost Your Revenue With Beach Towels

Looking to heat up your summer sales?...

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Fashion Forecast: 5 Trending Colors You Must Pitch This Year

Fashion moves fast. Make sure you know...

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Brady Tops List Ranking NFL Players’ Merch Sales

Apparently, winning a sixth Super Bowl...

Video: Has Trump Been Good or Bad For the Promo Industry?

In this edition of Counselor's weekly...

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Enter the Wearables Top Decorator Challenge

Are you eager for the opportunity to...

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How to Succeed with Sonic Logos

Sonic branding is becoming an...

3 Creative Add-Ons To Increase Your Average Order Values

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It's all in the details − true for both the promos you sell and your profits. You can...

"Liquid Gold" And The Psychology Of Color = More Profits

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When people ask what you do, here's a new answer: "I provide Liquid Gold." As...

How to Build Your Sales Confidence

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Here are actions you can take to help boost your success.

5 Features That Make Golf Apparel a Must-Sell

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Golf apparel isn't just for golfing anymore. Polos and layering pieces are packed...

Q1 Distributor Sales Rise 3.4%

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Despite macroeconomic challenges like import tariffs, the promo industry still made gai...

Commentary: The Hidden Fees of Payment Processing in Promo

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Your firm may be able to save thousands of dollars each year by learning the lingo and ...