Strategy

Case Study: Targeting Beauty Influencers

Counselor

An inside look at how a promo products distributor executed a global campaign targeting...

The Ultimate Promotional Printing Beginner’s Guide

Web Exclusive

There's huge sales potential in the promotional printing industry; are you taking...

Federal Bill Targeting Promo Products Industry Could Be Modified

It’s too soon to say how things will play ...

---

ePromos Promotes Steve Paradiso To President & CEO

Top 40 distributor ePromos Promotional...

---

Wearables News Briefs – November 2019

Kati Sportcap & Bag  (asi/64140)...

4 Ways to Score Easy Drinkware Sales

Web Exclusive

Drinkware is a hot seller - but do you know how to increase your sales even more? ...

Inky Johnson Inspires Power Summit Audience

Promogram

The speaker urged attendees to look past the superficial and make a difference in other...

Senator Wants To Ban Federal Agencies From Buying Promotional Products

Promogram

Sen. Joni Ernst says "it’s time to bag the swag."

Baltimore Moving Forward on Plastic Bag Ban

Promogram

Approval of the prohibitions could be imminent – good news for the promo products indus...

Rod Brown Joins Binated Board

Rod Brown, founder and retired chief...

---

4 Upscale Personal Care Promos Any Customer Can Afford

Beauty and personal care products...

---

West Coast Company’s Blankets Help the Homeless

The firm has galvanized consumers, brands ...

Thurmon Impresses Power Summit Attendees With Acrobatics, Messages

While doing a handstand onstage, the motiv...

---

Promo Industry Ponders Political Climate

Promotional products professionals air the...

---

Trump Heralds Progress in US/China Trade Deal

Chinese officials have characterized the a...

3 Athleisure Features You Should Never Make a Sale Without

Web Exclusive

Athleisure is forecast by Morgan Stanley to be a $355 billion industry by 2021. To...

China Pledges IP Protection, Agricultural Purchases in Potential Trade War Progress

Promogram

Beijing and Washington, D.C. continue to work on the particulars of a “phase one” trade...

Equipment Companies Roll Out New Decoration Technologies

Web Exclusive

Digital printers and unlimited color embroidery technology were debuted at SGIA’s annua...

Giving Back: Reciprocity Road

Advantages

The eight distributors in this group donate to national pediatric and education organiz...

Giving Back: Stormtech Performance Apparel

Advantages

At-risk youth benefit from this Canadian supplier’s in-kind apparel donation program.

Giving Back: College Hill Custom Threads

Advantages

A client-driven giveback program means this distributor donates to a variety of differ...