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Strategy
CBD Trend Creates Buzz in Promo
Web ExclusiveThe hemp-derived substance is popping up in all kinds of products, from lip balms to br...
Band Sells Personalized Merch Based on Spotify Streaming
Web ExclusiveThe interesting case study occurs at the crossroads of music, technology and promotiona...
Promo Products Industry Reacts to ‘Phase One’ US/China Trade Deal
There’s a mix of cautious optimism, mild r...
How to Deal With Complaints & Criticisms on Social Media
You can't respond to complaints if you...
Writing Instruments: How to Sell More Than Just Pens
Markers and crayons and highlighters, oh...
Leed's Forges Exclusive Partnership With Herschel
PromogramThe partnership brings the popular, much sought-after retail brand to the promo space f...
Promo Distributors’ Sales Rise 4.3% in Q3 2019
PromogramThe Counselor Confidence Index, however, dropped to its lowest level in six years.
Products by Persona: How to Sell Gift Sets for Every End-User
Web ExclusivePitching perfect holiday gifts starts with understanding your end-users. Learn from...
How to Use Data to Improve Your Email Marketing
AdvantagesLook at your email analytics and alter your strategy as needed.
Baltimore Backtracks on Plastic Bag Ban
The move, if ultimately approved, diminish...
Promo Talk: Lucas Guariglia, Rowboat Creative
Candid opinions from industry pros.
Chameleon Like Launches Custom Packaging, Gift Box Line
The promo supplier’s new service is an out...
Downbeat Note Sounds as U.S. China Trade Deal Talks Resume
Still, leaders in the promo products indus...
Boxercraft Gives Scholarship to Teen Who Beat Cancer
The $3,000 award honors a former executive...
How To Reduce Stitch Count Without Jeopardizing Quality
When it comes to embroidery, there's a...
Wearables News Briefs – October 2019
Web ExclusiveTransfer Express (asi/91804) is offering a special $12 flat rate on all...
Sponsored Content
The Ultimate Promo Bag Bestsellers List
There's a lot of promo bag options out there. Save time searching and speak to...
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The Top American-Made Products Perfect for Anniversaries & Milestones
Add a special touch to commemorative gifts and incentives by...
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Introducing the Heavyweight Collection by BELLA+CANVAS
The BELLA+CANVAS (asi/39590) Heavyweight Collection is bold and on trend. ...
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How To Get High-Quality Solvent-Based Ink for Less
So long, expensive solvent-based inks. Now you can get high-quality, highly...
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Desperate Distributor Strategies That Paid Off
AdvantagesWhat would you do for a sale? Distributors reveal their most daring strategies that pai...
Q&A: Rymax Owner Discusses Incentives Market, Technology
Web ExclusiveRymax Inc., a New Jersey-based provider of incentives and rewards programs and the...
Trend Lessons From New Fresh Prince Collection
Web ExclusiveActor Will Smith’s limited-edition line, Bel-Air Athletics, is filled with retro-inspir...