Strategy

Commonsku Customers Surpass $750 Million in Sales

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Commonsku, a cloud-based CRM, order management and social collaboration platform for...

Case Study: Targeting Beauty Influencers

Counselor

An inside look at how a promo products distributor executed a global campaign targeting...

The Ultimate Promotional Printing Beginner’s Guide

There's huge sales potential in the...

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Federal Bill Targeting Promo Products Industry Could Be Modified

It’s too soon to say how things will play ...

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ePromos Promotes Steve Paradiso To President & CEO

Top 40 distributor ePromos Promotional...

Wearables News Briefs – November 2019

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Kati Sportcap & Bag  (asi/64140) has released 40 new styles, plus a variety of...

4 Ways to Score Easy Drinkware Sales

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Drinkware is a hot seller - but do you know how to increase your sales even more? ...

Inky Johnson Inspires Power Summit Audience

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The speaker urged attendees to look past the superficial and make a difference in other...

Senator Wants To Ban Federal Agencies From Buying Promotional Products

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Sen. Joni Ernst says "it’s time to bag the swag."

Baltimore Moving Forward on Plastic Bag Ban

Approval of the prohibitions could be immi...

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Rod Brown Joins Binated Board

Rod Brown, founder and retired chief...

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4 Upscale Personal Care Promos Any Customer Can Afford

Beauty and personal care products...

West Coast Company’s Blankets Help the Homeless

The firm has galvanized consumers, brands ...

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Thurmon Impresses Power Summit Attendees With Acrobatics, Messages

While doing a handstand onstage, the motiv...

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Promo Industry Ponders Political Climate

Promotional products professionals air the...

Trump Heralds Progress in US/China Trade Deal

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Chinese officials have characterized the agreement as “basically completed.” This could...

3 Athleisure Features You Should Never Make a Sale Without

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Athleisure is forecast by Morgan Stanley to be a $355 billion industry by 2021. To...

China Pledges IP Protection, Agricultural Purchases in Potential Trade War Progress

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Beijing and Washington, D.C. continue to work on the particulars of a “phase one” trade...

Equipment Companies Roll Out New Decoration Technologies

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Digital printers and unlimited color embroidery technology were debuted at SGIA’s annua...

Giving Back: Reciprocity Road

Advantages

The eight distributors in this group donate to national pediatric and education organiz...

Giving Back: Stormtech Performance Apparel

Advantages

At-risk youth benefit from this Canadian supplier’s in-kind apparel donation program.