Strategy

How To Keep Your Brand Consistent

Counselor

Brand consistency happens when a company, organization, group or even a person...

Introducing Jack Nicklaus Corporate Apparel

Web Exclusive

There are even more good things coming from Perry Ellis this year: Introducing Jack...

Sonic Promos President Featured on U.S. Chamber Panel

Seth Weiner, president of Gaithersburg,...

---

The Price of Success in the Promo Industry

In the ‘now’ economy, buyers want everythi...

---

CA Gig Worker Law May Affect Promo Industry

Two areas of concern are securing national...

U.S., China Sign 'Phase One' Trade Deal

Promogram

The agreement includes a rate reduction on some import tariffs – a positive development...

Rymax Expands Brand Partnerships

Promogram

Rewards and incentives company Rymax, parent company of Brainstorm Logistics...

Promo Talk: Andrew Witkin, StickerYou

Advantages

President of Toronto-based company gets candid in this Q&A.

How To Improve Your Patches

Advantages

Patches and emblems once served a purely utilitarian function: extending the life of...

How To Increase A Garment's Perceived Value

Want to ensure you're offering branded...

---

Wozniak Headlines Proforma’s Annual ‘Kick-Off Meeting’

The Apple co-founder praised the tech behi...

---

Commentary: More Than ‘Trinkets and Trash’

Promo products branded with powerful messa...

Peernet Group Adds Two Members

OmniSource Marketing and Norscot Group hav...

---

How To Build A Customer-Centric Business Model

Peter Fader and Sarah Toms discuss ways to...

---

Report: Promo Executive Probed in Union Bribery Scandal

Jason Gordon’s companies include distribut...

Succeed with Live Event Decoration

Counselor

Need a truly memorable promo? Follow the lead of creative brands by utilizing live deco...

Sustainable Items, Custom Shoes Trend at ASI Orlando

Promogram

Products with an environmentally conscious angle were among the most prominent at promo...

Which Jobs Can’t Earn Overtime Pay?

Counselor

The rules regarding overtime pay can be confusing, but know this: To be exempt from...

Kentucky Eyes Single-Use Plastic Ban

Promogram

The bill would ban plastic bags, straws and balloon launches, presenting promotional pr...

Top Compliance Tips For New Overtime Rules

Counselor

What should you do to be in compliance with the new overtime pay rules ? Leading HR...

Overtime Pay and the Promo Industry

Counselor

New rules on overtime pay could have a significant effect on your business. Are you pre...