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Strategy

Change Your Word Choices to Close More Sales
Change Your Word Choices to Close More Sales
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Too much of salespeople's language is outdated and self-serving, and it's costing...

18 Impressive Pen Styles You've Never Seen Before
18 Impressive Pen Styles You've Never Seen Before
Web Exclusive

Bye-bye, basic ballpoints. It's time to upgrade your pen offerings with WOW-worthy...

How Do You Grow Your Business Without Losing The Personal Touch

Industry experts Jamie Stone, Gifts By Des...


How Many Promo Products Can a Super Bowl Ad Buy?

Instead of spending $5.6 million on a 30-s...


5 ways to Grow Your Profits With Seeded Promos

Grow your bottom line this year with...

What’s the Deal With Tariffs and Promo?
What’s the Deal With Tariffs and Promo?
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The Phase One trade deal between the U.S. and China injects some optimism into the tari...

Coronavirus’ Impact on the Promo Products Industry
Coronavirus’ Impact on the Promo Products Industry
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Will the disease disrupt supply chains? Can it be spread through imported products? Rea...

How To Make A Great First Sales Impression
How To Make A Great First Sales Impression
Advantages

A positive first impression is often the difference between closing a sale or staring r...

How To Make A Bad First Impression
How To Make A Bad First Impression
Advantages

The six worst things to do when meeting someone.

Now Available For 2020: New & Trending Lip Balm Clients Will Love

New year, new products. Upgrade your...


Recyclable Aluminum Cups Come to Super Bowl LIV

Miami’s Hard Rock Stadium – host of the bi...


2020 PSI Show Report

With an emphasis on embracing...

McCabe Earns B Corp Certification

It's the first Ontario distributor to rece...


Buttigieg Leads ASI’s Iowa Bumper Sticker Poll

More than a quarter of those polled said t...


Promo Company Spotlight: Mudd Print & Promo

Promo companies share local secrets about ...

U.S. Senate Approves USMCA Trade Deal
U.S. Senate Approves USMCA Trade Deal
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The agreement, already approved by Mexico, awaits ratification by Canada.

Report: Retailers See Totes as Marketing Tools
Report: Retailers See Totes as Marketing Tools
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Bans on single-use plastic bags are a factor driving brands’ interest in reusable bags.

Sports Agent Inspires PPAI Expo Audience
Sports Agent Inspires PPAI Expo Audience
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The former guru to pro athletes and coaches advised attendees on the importance of aski...

How To Leverage Marketing To Grow Your Client Base
How To Leverage Marketing To Grow Your Client Base
Advantages

Interviews with the brightest minds in business. This month: Megan Yelaney, life and bu...

How To Boost Your Bottom Line With Wearables
How To Boost Your Bottom Line With Wearables
Counselor

Want to increase your apparel orders? Don't be afraid to upsell your clients. It's...

How To Keep Your Brand Consistent
How To Keep Your Brand Consistent
Counselor

Brand consistency happens when a company, organization, group or even a person...