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Strategy

The Truth About Selling and Sourcing Direct
The Truth About Selling and Sourcing Direct
Counselor

Suppliers selling direct and distributors sourcing direct – both upend the industry’s e...

Direct Selling and Sourcing: The Trust Factor
Direct Selling and Sourcing: The Trust Factor
Counselor

With direct selling and sourcing causing waves, Counselor asked leading industry...

DiscountMugs and Bel Promo: Perception vs. Reality

When the subject of suppliers selling...


Fixing the Friction Between Suppliers & Distributors

While direct selling and direct sourcing...


Canadian Rail Protests Spark Economic Concerns

The protests have gone on for three weeks,...

Promo’s Opportunity in NY Plastic Bag Ban
Promo’s Opportunity in NY Plastic Bag Ban
Promogram

Empire State distributors see the prohibitions, which take effect Sunday, as a chance t...

Fairware Joins Reciprocity Road
Fairware Joins Reciprocity Road
Promogram Canada

Fairware focuses on ethical sourcing and sustainable products. Reciprocity Road is a pr...

Baby Yoda Merch Finally Rolling Out
Baby Yoda Merch Finally Rolling Out
Web Exclusive

I've already gone on record with my love of all things Baby Yoda - or if you want to...

2020 Apparel Forecast: New Trends to Watch This Year
2020 Apparel Forecast: New Trends to Watch This Year
Web Exclusive

The year is off to a strong start for apparel sales, but did you know you can...

Jon Birrell Steps Down as BPMA CEO

Carey Trevill will serve as interim CEO.


Coronavirus Stokes Global Recession Fears

Much remains uncertain and it’s too soon t...


College Student Builds Sustainable Apparel Brand

Oshki apparel is made in part from plastic...

The Benefits of Blogging

Q: Is blogging still relevant in the...


FAM Just Got Bigger and Better

Thousands of apparel sellers say that...


Promo Firms Hurting After Online Sales Tax Ruling

The administrative nightmare has led to pu...

Promo Distributors’ Coronavirus Challenges
Promo Distributors’ Coronavirus Challenges
Promogram

Lost orders, client fears and sourcing issues are occurring. Plus, is a Made-in-the-USA...

Trend Alert: Floral Fashion Is in Bloom
Trend Alert: Floral Fashion Is in Bloom
Web Exclusive

Nothing screams spring quite like a floral print. Whether it's a blouse bursting with...

USMCA Ratification Process Continues in Canada
USMCA Ratification Process Continues in Canada
Promogram Canada

Final implementation depends on Canada’s official approval, which could be later this s...

Patagonia Sues Over ‘Petrogonia’ Apparel
Patagonia Sues Over ‘Petrogonia’ Apparel
Promogram

Patagonia says an agency that caters to the oil and gas industry has infringed on its t...

Coronavirus Hobbles Chinese Factories
Coronavirus Hobbles Chinese Factories
Promogram

That’s having an impact on the North American promotional products industry. Plus, upda...

6 Essential Tips for Generating Eye Traffic for Your Clients' Campaigns
6 Essential Tips for Generating Eye Traffic for Your Clients' Campaigns
Web Exclusive

If a client has an outdoor event, a storefront, an open house, summer promotions or...