Strategy

Sanitizer, PPE Dominate March ESP Searches

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The coronavirus has transformed the industry’s most popular products.

Congress Eyeing Additional Coronavirus Relief

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The emergency aid package would include $250 billion more to shore up the quickly deple...

Experts: COVID Turnaround Could Be on Horizon

Some positive data and predictions helped ...

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Fauci Bobblehead Generates $100K for COVID Fight

The National Bobblehead Hall of Fame and M...

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How to Stay Motivated During Hard Times

Use these simple, actionable strategies to...

Religious Promos Offer Connection During Pandemic

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Help people feel connected to their places of worship as the coronavirus pandemic conti...

4imprint Says Orders Down 80%

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As the largest distributor in the promotional products market, 4imprint’s performance c...

ASI Offers Free, Virtual Children’s Activities

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The program through the company’s onsite daycare runs every weekday and includes art pr...

Creative 'Thank You' Gifts for Frontline Workers

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Suppliers are developing innovative, useful and delicious kits and care packages.

Final Four Merch Goes to Nonprofits

The branded merchandise was meant for the ...

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Paycheck Loan Program Off to Bumpy Start

Forgivable, small-business loans through t...

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Suppliers, Distributors Band Together During Pandemic

Industry professionals are teaming up and ...

Cybersecurity for Remote Workers

With millions of people working from home,...

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How to Ace Virtual Sales Presentations

Experts deliver practical, actionable stra...

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Dispatches From the Work-From-Home Front, Week 3

The ASI team reflects on another week of w...

Tiger King Merch Is Everywhere

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Swag tied to the wildly popular Netflix true crime documentary miniseries has exploded ...

Q&A With 50+Year Industry Veteran Barry Dubbs

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The second-generation promo pro retired in January.

Canadian Government Provides More Details on Virus Relief

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“We’re doing exactly what’s required,” said Finance Minister Bill Morneau in a press co...

COVID-19 Spurs Mass Layoffs at Garment Factories

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The coronavirus’ brutal economic impact on western apparel wholesalers and retailers is...

Delays for Gig Workers Seeking Unemployment

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The CARES Act expanded unemployment benefits to independent contractors and the self-em...

In The News - April 2020

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BIC Graphic North America (asi/40480) has built a new resource page at...