Strategy

Signage Poses Ongoing Sales Opportunity

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It’s played an important role in maintaining communication during the pandemic. Now, as...

House Committee Threatens to Subpoena Bezos

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Issues center on potential perjury related to past testimony from Amazon and allegation...

Product Innovation: Vital Hook Allows for No-Touch Interaction

Supplier Brand O’ Guitar designed the PPE ...

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Dispatches From the Work-From-Home Front, Week 7

ASI staffers share the highlights of their...

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PPE Suppliers for Canadian Distributors

These ASI suppliers are now offering criti...

COVID ‘Cancellation’ Merch Helps Musicians, Music Venues

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The coronavirus has wiped out in-person live musical performances. Merch initiatives th...

Markets to Target During Social Distancing

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Staying at home has changed consumer spending habits.

Public Promo Companies Report Q1 Losses

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Gildan, Cimpress and HanesBrands reported significant declines. BAMKO bucked the trend ...

PCNA, Hanna Andersson Give Out 10,000 Teddy Bears

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Top 40 supplier Polyconcept North America (PCNA; asi/78897) has partnered with...

Distributors Contribute to #GivingTuesdayNow

They’re preparing for an early #GivingTues...

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Frank Abagnale Warns of Coronavirus Scams

The subject of hit film Catch Me If You Ca...

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PPE & The Promotional Products Industry

With COVID-19 decimating traditional promo...

Canadian Promo Executives Discuss the Coronavirus

Sara Lavenduski, senior editor of...

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When Will Events Come Back?

Distributors are rethinking their event st...

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Tips to Beat ‘Zoom Fatigue’

"Zoom fatigue" is no joke. There's...

Terry Town Made the Famous NFL Draft Robe

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The San Diego-based promo products supplier produced the Old Spice-branded robe worn by...

The CARES Act & the Promo Industry

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The CARES Act includes several provisions to help businesses weather the coronavirus pa...

5 Reasons Signage Will Increase Your Revenue

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Signage is one of the most lucrative product categories out there, and it's packed...

Senator: Investigate Amazon for Antitrust Crimes

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Citing recent media reports, Sen. Josh Hawley says Amazon uses proprietary data from th...

Varsity Jackets 101: How to Sell This Iconic Outerwear Style

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Meet varsity jackets, a time-tested and beloved branded outerwear style . Boasting...

Canadian Provinces Announce Reopening Plans

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As government and health officials continue to monitor the COVID-19 situation, some pre...