Strategy

Varsity Jackets 101: How to Sell This Iconic Outerwear Style

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Meet varsity jackets, a time-tested and beloved branded outerwear style . Boasting...

Canadian Provinces Announce Reopening Plans

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As government and health officials continue to monitor the COVID-19 situation, some pre...

Merch for Essential Workers Abounds

Essential worker merchandise is suddenly...

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Promo Companies Slowly Bringing Back Staff

After laying off the bulk of their employe...

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Polish Up Your Virtual Meeting Etiquette

After six weeks of remote work, here’s a q...

China: No COVID-19 Cases Remain in Wuhan Hospitals

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UPDATED, April 28, 7:30 a.m. This article was updated at the above time to...

DiscountMugs Donates 11,000 Reusable Surgical Masks

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Low-income senior citizens in South Florida were the recipients.

PPP Loan Relaunch Already Beset With Problems

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Congress approved $310 billion more for the coronavirus relief program, but system glit...

WTO: PPE Export Restrictions May Worsen Pandemic

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The restrictions, coupled with reports of “nationalized” N95 factories in China, are af...

Harper+Scott Earns B Corp Certification

The NYC-based distributor went through a p...

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California Lifts Plastic Bag Ban

The temporary measure marks another rollba...

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Dispatches From the Work-From-Home Front, Week 6

ASI staffers talk about virtual events and...

Facemasks Become Fashion Statement

With more areas mandating the use of cloth...

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3M Questions Daymond John’s Deal To Sell N95 Masks

The star of reality show Shark Tank faces ...

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Navigating the CARES Act

In this in-depth webinar, we explore how s...

Storm Creek Launches COVID-19 Support Initiatives

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Essential workers can receive a free pullover as part of the Buy One, Give One campaign.

When Will Promo Sales Bounce Back?

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Despite how bad things are now, industry execs are optimistic that the beginning of a r...

Demand for Branded Masks Could Soar

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That presents potential big opportunities and ethical quandaries for promotional produc...

SBA Data Breach Exposes Thousands of EIDL Applicants

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Nearly 8,000 small businesses that applied for emergency coronavirus relief might have ...

EPromos, Chris Riggs Collaborate on Earth Day Art

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Hit Promo was also part of the project, which included a charitable effort for COVID-19...

Senate Passes More Coronavirus Relief

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The House has also approved the $484 billion interim bill that will replenish the Paych...