Strategy

As Puzzle Sales Soar, Brands Get in on the Action

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Thanks to coronavirus-caused lockdowns, jigsaw puzzles have been a hot item for the hom...

Feds Charge First Alleged PPP Scammers

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The New England pair is accused of committing fraud in an effort to obtain nearly $550,...

Masks Lead April ESP Searches

Topped by a nearly 57,000% increase in mas...

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Canada’s COVID-19 Economic Response Plan & The Promo Industry

The relief available from the Canadian gov...

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PPP Loan Process Frustrates Promo Firms

While some suppliers and distributors were...

JournalBooks Donates Care Kits to Second Harvest Food Bank

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The PCNA subsidiary created 1,500 gift bags for children.

10 Tech Innovations We're Still Waiting For

Counselor

These 10 innovations have been on our radar for years but have yet to make a significan...

COVID-19 Drives Sales Drop at Vistaprint, National Pen

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The declines were part of a broader revenue retreat for the firms’ parent company – Top...

Help Businesses Bounce Back With Budget-Friendly Promos

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With the economic landscape changing every day, companies are looking for...

ICE Partners With 3M, Others to Stop PPE Fraud

The public-private partnership aims to ste...

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BAMKO’s Parent Firm to Donate $5 Million Worth of Scrubs

Superior Group of Companies (SGC),...

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The New Age of Advertising

As digital marketing surpassed traditional...

How to Practice Perseverance

Jessica Hiner, vice president of key accou...

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In The News - May 2020

Anajet Inc. is officially merging with...

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How to Add Digital Advertising Into Your Marketing Mix

Angela Chryplewicz, CEO of Lasting...

More Than Ever, Promos Remain Part of Our Lives

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The past two days in the Philadelphia area were the first truly nice weekend of...

Reports: Trump to Offer Branded Masks

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Face masks supporting President Donald Trump are already for sale online from unofficia...

J.Crew Group Files for Bankruptcy

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It’s the first national retailer to file for Chapter 11 since the coronavirus pandemic ...

Uber, Airlines Requiring Face Masks

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Uber will require drivers and riders to wear face masks as the company's flagship...

PCNA Donates Children’s Gift Bags to Food Bank

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Top 40 supplier Polyconcept North America  (PCNA; asi/78897) has teamed up with the...

Signage Poses Ongoing Sales Opportunity

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It’s played an important role in maintaining communication during the pandemic. Now, as...