Strategy

Face Masks Lead November ESP Searches

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However, traditional promo continues to rebound.

California Starts Strictest COVID Regulations Yet

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The new orders put firm limits on gatherings and business operations.

Better Together: 4 Reasons Community Is Crucial for Distributor Success

One positive outcome of this turbulent...

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Facebook Buys Kustomer for $1B

The acquisition continues the social media...

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Ban on Some China Cotton Could Affect Promo

Cotton and products produced by Xinjiang P...

Resolutions for a Better 2021

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ASI editorial staffers share what we’re most looking forward to as well as New Year’s r...

In The News - December 2020

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Sportsman Cap & Bag (asi/88877) has added two retro-inspired...

Report: Advertising Bound For 'K-Shaped' Recovery

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GroupM forecasts a quick rebound for some and a continued downward trajectory for others.

Case Study: Multi-Million Dollar McDonald's Order

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COVID-19 has caused market disruption that’s forced promo distributors to adapt like ne...

Biden: No Immediate Plan to Nix Trump Tariffs

The levies on imported goods from China di...

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Decoration Spotlight: Curing

The secret to quality screen printing come...

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Clothing After COVID

Chic casual comfort and soft, technical fa...

$288 Billion in New COVID Relief Loans Proposed

The money would come as part of a broader ...

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Study Finds Cloth Masks Protect Wearer, Others

Researchers from Virginia Tech recommend w...

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Facilisgroup Expands Staff

The company recently made three new hires ...

Evans Manufacturing Donates Masks, Insulated Lunch Bags

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The Top 40 supplier donated to two food banks in California.

Instagram Testing New FAQ Feature

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Brands could eventually be able to leverage it to offer fast automated responses to com...

Traditional Promo Success Stories

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Finding bright spots during the pandemic hasn’t been easy, but distributors are doing i...

How to Survive the Times & Secure Sales With Promotional Socks

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Despite the downturn our industry has faced as a result of the COVID-19 pandemic, one...

Canadian Officials Implement New Restrictions

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The measures instituted in response to climbing numbers of COVID cases across the count...

4 Ways to Improve Your Workday

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Try these gadgets and apps to enhance productivity and brighten your mood.