Strategy

World Bank Expects 3.5% U.S. GDP Growth in 2021

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Global growth could hit 4%, but significant uncertainty remains amid the challenges pos...

Koozie Group Launches ‘Keep It. Give It.’ Campaign

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The Top 40 supplier has strengthened its social impact and sustainability commitment.

Mugs, Pens Lead December ESP Searches

Traditional promotional products have over...

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S&S Canada Opens New Facility in Calgary

The move allows the supplier to better ser...

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Showdown Displays Debuts Virtual Showroom

The Top 40 supplier says the solution will...

How to Strengthen Your SEO

Counselor

Put these strategies into play to rank higher search engine results relative to your bu...

Puppy Power: Pet Products Can Boost Q1 Sales

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A new dog owner notices a lack of promo.

Interested in a PPP Loan? You Need to Read This

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New information that clarifies questions about eligibility and loan forgiveness has bee...

How to Sell Conference Swag

Advantages

With many in-person events on hold, here’s how to pitch and sell merch for virtual ones.

Facilisgroup Opens New St. Louis Office

The company plans to host in-person traini...

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How to Target Evolving Niche Markets

The pandemic has forced so many industries...

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Q&A: Randy Chen on Beating COVID, Surviving 2020

The promo products executive talks about h...

Promo Case Study: $100K Gift Order for a Union

Despite the business challenges posed by C...

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Dennis Dion Named President of E.A. Dion

The 37-year industry veteran has also beco...

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5 Ideas for Targeting Booming Podcast Market

The popularity of branded merchandise from...

In The News - January 2021

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Fashion Biz USA (asi/53716) in Burnaby, BC, now offers 3-ply polypropylene face...

10 Markets to Target in 2021

Advantages

There are sales to be had – you just have to know where to look.

Hit Promotes Top Executives

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C.J. Schmidt is now President and CEO, and Eric Shonebarger is COO.

Storm Creek Donates More than $50K to Charity in Q4

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Recipients included the American Cancer Society, Big Brothers Big Sisters and Ronald Mc...

#PromoOn: Reflections on Promo’s 2020

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Executive Editor Christopher Ruvo reflects on the promotional products industry’s 2020 ...

Proforma Donates Essential Supplies to Cleveland Charity

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The drive benefited at-risk infants and children in the local community.