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Strategy

Tips for Better Vinyl Printing
Tips for Better Vinyl Printing
Advantages

Vinyl is versatile, affordable – and surprisingly creative.

Under Armour Exits Another College Sponsorship
Under Armour Exits Another College Sponsorship
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The sportswear manufacturer reached a buyout agreement with the University of Cincinnati.

Penn Emblem Gives Masks to Struggling Philly Neighborhood

The supplier has teamed with producers of ...


Hurricanes in Central America Could Affect Promo

The region, home to a number of garment fa...


Weisbach-Led Group Acquires Overture Promotions

Lou Weisbach, a promo icon who founded the...

PPAI President/CEO Paul Bellantone to Step Down
PPAI President/CEO Paul Bellantone to Step Down
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At the end of March 2021, Bellantone will leave the organization after more than 20 yea...

3 Trends in Sustainable Fashion
3 Trends in Sustainable Fashion
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One brand is incorporating fiber made from discarded snow crab shells into T-shirts.

How Will the COVID Surge Affect Promo?
How Will the COVID Surge Affect Promo?
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Leaders from the promotional products industry weigh in about the latest coronavirus su...

Winter Is Coming: Find the Right Fleece for Your Next Order
Winter Is Coming: Find the Right Fleece for Your Next Order
Web Exclusive

The weather is getting colder, which means apparel needs are changing. Whether...

Meet the Team: Interview With President of Sales Jason Buchanan

This year has brought with it a lot of...


Getting a Pulse on the Supplier-Distributor Relationship

In this guest column, Alyssa Mertes of Top...


Drew Barrymore’s Vintage Promo Tee Raises $70,000 for Charity

The actress wore a Detroit News T-shirt on...

It’s Great to Do Good: Interview With Carly Gerstman, Director of Corporate Social Responsibility

Social responsibility, AKA sustainable...


A T-Shirt That Can Power Your Phone? Maybe Soon

One day promo products pros could be selli...


How to Become an Online Company Store Expert

Five tips from Advantages magazine to get ...

Man Faces Prison for Alleged $3M N95 Mask Fraud
Man Faces Prison for Alleged $3M N95 Mask Fraud
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The Chicago businessman was supposed to procure PPE for two large hospitals. Instead, a...

Target the Booming Virtual Recruitment Market
Target the Booming Virtual Recruitment Market
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There are big opportunities for promo products distributors to help fuel virtual recrui...

2021: Predictions for the Promo Industry
2021: Predictions for the Promo Industry
Counselor

Can we get a do-over? The promo industry is ready to throw away 2020. Here’s why 2021 w...

Podcast: The Transformation of the Tubular Tee
Podcast: The Transformation of the Tubular Tee
Web Exclusive

Interview with Caius Olowu, director of design and pre-production at Next Level Apparel.

Four Seasons Landscaping Touts 'Lawn and Order' Merch
Four Seasons Landscaping Touts 'Lawn and Order' Merch
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The Philadelphia small business that went viral after becoming the site of a Trump camp...

Manufacturers Contend With N95 Mask Shortages
Manufacturers Contend With N95 Mask Shortages
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A surge in COVID cases has left 3M and others struggling to keep up with PPE demand. Pr...