Strategy

2021 Sales Planner: 8 Profitable Markets for Promo Socks

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New year, new sales opportunities. 2021 is here, and now's the time to capture...

Q&A: Making the Switch From Advertising to Promo

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Vivien Marafko moved from the U.K. to Chicago, switching gears from advertising to the ...

Partnership in Peril: Is the Supplier/Distributor Bond Breaking?

Ongoing virus challenges have put the rela...

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COVID Creates Havoc for European Promo in Q1

Spreading infections and societal lockdown...

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How to Pivot Your Business to E-Commerce

6 tips for moving your goods and services ...

Charles River Apparel Names New VP of Supply Chain

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Alice Lau-King has more than 20 years of experience in the apparel industry.

IMF Hikes Forecast for US Economic Growth in 2021

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Plus, separate studies show that Americans have increased savings, which could help dri...

PCNA Appoints Chief Revenue Officer

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The supplier also announced that David Nicholson has been named vice chairman of Polyco...

Make More Money With These 30 Pandemic-Proof Businesses

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One of the greatest challenges distributors continue to face is their clients being...

California Lifts Stay-At-Home Order

Some promo pros think the loosening of COV...

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Promo Distributor Sales Drop Nearly 20% in 2020

The year-over-year decline was better than...

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Prosper With Partnerships: How To Maintain Your Independence While Increasing Your Expertise

Distributors are entrepreneurs. Think...

Where We Go From Here

Editor-in-Chief C.J. Mittica discusses a m...

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Zing Manufacturing Partners with S’well

The Arizona-based firm will be the exclusi...

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Forecast: U.S. Q4 GDP Rose More Than 4%

While there are headwinds for Q1, some for...

Surf Expo Holds Live Trade Show in Orlando

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The in-person event included temperature checks, mask requirements and other safety pro...

Indispensable Face Masks

Advantages

With COVID cases on the rise, people will continue to need these accessories for the lo...

Drinkware Trend Forecast: What You Need To Know for 2021

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The promo landscape has changed since last year and no product category has...

Towel Specialties Names New President

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Shawn Kanak has served as vice president of sales since 2001.

Should Promo Get in the Clubhouse?

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The exclusive social media app allows users to start audio-only conversations. Early ad...

Obituary: Mohamed Amin Dadabhoy

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The co-owner of AST Sportswear passed away on Jan. 14.