Strategy

Show Report: Impressions Connect

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Impressions Connect, formerly known as ISS, was held virtually from Jan. 25 to 29 for d...

SanMar Now Sells Next Level Apparel

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The move marks a new distribution partnership between two of the biggest suppliers in p...

Top 100 ESP Searches

A year of remarkable change – that was cer...

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QR Codes on Vistaprint Products Provide Touch-Free Payment

The division of Top 40 distributor Cimpres...

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Bernie Meme Merch Raises $1.8M for Charity

The Vermont senator went viral when his In...

Project 2021: How Promo Companies Are Faring

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Throughout the year, we’ll follow 10 promo companies – suppliers, distributors and deco...

Why You Need to Embrace the CEO Mindset

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To truly succeed, small-business owners should get out of the habit of working in their...

2021 Sales Planner: 8 Profitable Markets for Promo Socks

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New year, new sales opportunities. 2021 is here, and now's the time to capture...

Q&A: Making the Switch From Advertising to Promo

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Vivien Marafko moved from the U.K. to Chicago, switching gears from advertising to the ...

Partnership in Peril: Is the Supplier/Distributor Bond Breaking?

Ongoing virus challenges have put the rela...

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COVID Creates Havoc for European Promo in Q1

Spreading infections and societal lockdown...

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How to Pivot Your Business to E-Commerce

6 tips for moving your goods and services ...

Charles River Apparel Names New VP of Supply Chain

Alice Lau-King has more than 20 years of e...

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IMF Hikes Forecast for US Economic Growth in 2021

Plus, separate studies show that Americans...

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PCNA Appoints Chief Revenue Officer

The supplier also announced that David Nic...

Make More Money With These 30 Pandemic-Proof Businesses

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One of the greatest challenges distributors continue to face is their clients being...

California Lifts Stay-At-Home Order

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Some promo pros think the loosening of COVID restrictions will help spur business but n...

Promo Distributor Sales Drop Nearly 20% in 2020

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The year-over-year decline was better than expected at the beginning of the pandemic, t...

Prosper With Partnerships: How To Maintain Your Independence While Increasing Your Expertise

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Distributors are entrepreneurs. Think about it: Entrepreneurship is about taking an...

Where We Go From Here

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Editor-in-Chief C.J. Mittica discusses a major change in ASI’s publications and what it...

Zing Manufacturing Partners with S’well

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The Arizona-based firm will be the exclusive supplier of the retail drinkware brand to ...