Strategy

Invasion of the ‘Homepreneurs’

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Thanks to the pandemic-influenced crafting boom, an influx of home-bound enthusiasts is...

Fluid Branding Acquires Reflex Marketing

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The deal involves two of the U.K.’s top distributorships.

Creative Thank-You Gifts for Healthcare Workers

Spa kits, food gifts and digital rewards a...

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Good, Better, Best: Make the Sale With Next Level Apparel

Next Level Apparel knows that all of...

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Get to Know Next Level Apparel’s Signature Fabrics

Next Level Apparel didn't become a promo...

Next Level Apparel Printer Series Featuring Stoked on Printing

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What first began as a quest for better band tees has now grown into a booming custom...

Proforma Hosts Virtual ‘Elevate’ Event

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The Top 40 distributor attracted more than 800 attendees.

Chocolate Inn/Lanco Launches New Kits

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The line combines the Top 40 supplier’s food products, hard goods and retail brand rela...

Patagonia to Stop Allowing Additional Logos on Products

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The environmentally conscious brand says the decision is meant to increase the lifespan...

Masters Merch Frenzy Returns to Augusta

The 2021 branded items may be the hallowed...

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Third COVID Wave Leads to Another Lockdown in Ontario

Heavy restrictions will be in place until ...

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PPP Running Out of Funds

Promo firms that need support from the rel...

Infographic: Guide to Raising Your Prices

Stop undercharging and start making the mo...

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World Emblem Partners With BendShape Mask

The companies will scale manufacturing of ...

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Biden Administration Launches $500,000 Mask Contest

The Mask Innovation Challenge is offering ...

AIM Smarter Announces Workplace Diversity Event

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The virtual discussion on culture will be moderated by diversity expert Roy Gluckman.

Joe’s Picks: Work-From-Home Must-Haves

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These apparel items and accessories will enhance the remote work and virtual learning e...

Q&A: Tips for Better Spine Health

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Make critical changes to your work setup for better posture and less physical pain.

IMF: US Economy to Grow 6.4%

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The upgraded forecast, along with other positive economic data on jobs, manufacturing a...

How to Know When a Startup Won’t Last

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5 warning signs to look for.

From Startup to Sensation: How to Land a Unicorn Client

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Distributors reveal how they’ve met the growing needs of small companies that exploded...