Strategy

Alphabroder Launches Green Team Initiative

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The Top 40 supplier has implemented a three-factor method for validating the sustainabi...

How to Spot an Order Red Flag

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A few careful checks can stop an order scam before it goes too far.

Promo Pros Deal With Ida’s Impacts & Aftermath

The hurricane slammed into Louisiana as a ...

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Podcast: Plan Now for 2021 Holiday Sales - Top Apparel Picks & Trends

The end of the year will be here before...

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With Sustainability, Small Steps Add Up

Rick Roth of Mirror Image and Jason Murphy...

Introducing The Perry Ellis Apparel Collection

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The apparel supplier you know and love is proud to announce the launch of their...

Whole College Team to Benefit From ‘NIL’ Merch Initiative

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It’s said to be a first in the new world of Name, Image and Likeness deals that empower...

Facilisgroup Renames Software Product, Updates Website

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The software-as-a-service company is a partnering community for the promotional product...

Corporate Gifting Platform Lets Recipients Choose Items

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A build-your-own snack box service that launched during the pandemic is expanding into ...

#PromoSpace: The State of the Canadian Market

An Ontario supplier shares on Twitter Spac...

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Five Tips for Selling Private-Label Apparel

TikTok entrepreneurs have helped spur inte...

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Beloved Philly Brand Gets ‘Run’ Merch and I Want It

No, it’s not “Rocky”-inspired. It’s the ne...

A Look at Live Events

As people gather again for ball games and ...

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University of Texas Allows Athletes to Use Trademarks

It’s the latest school to establish a lice...

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Kornit Digital Acquires Voxel8

The move will give the digital printing co...

Demand Returns for Brand Activations

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Meanwhile, marketing professionals in the space are contending with changing COVID poli...

PPAF Announces Competition Finalists

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The winners will be announced later this week at the association’s EXPO in Orlando.

Car Inventory Shortages Can Lead to Promo Opportunities

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With demand outpacing supply there are fewer vehicles in dealership lots, but opportuni...

When Will Promo’s Supply Chain Trouble End?

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Global sourcing experts weigh in and provide strategies for navigating the disruption.

Facebook Launches VR Meetings, But Why?

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‘Workrooms’ allows the distributed workforce to come together in a virtual conference r...

Apparel Decorators Contend With Ink Shortages and More

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There are challenges related to other decorating materials and equipment too – a conseq...