Strategy

Apparel, Hard Goods Bring the Outdoors In

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As people continue to work from home and book socially distanced trips this fall and wi...

Guide to Social Media: Pinterest

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Showcase your creativity and create mood boards for clients.

Guide to Social Media: TikTok

Go for entertainment value over sales pitc...

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States Challenge Postal Service Mail Slow Down

Attorneys general from 19 states and Washi...

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Data Shows 12 Million Metric Tons of Goods Offshore at SoCal Ports

The stark stat highlights ongoing port con...

Rising Cotton Costs Could Trigger Higher Apparel Prices for Promo

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Futures for the in-demand commodity climbed to levels not seen since 2011.

ASI Show Debuts ConneX Event

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The successful in-person gathering blended the hosted-buyer concept with a product expo.

California Now Regulates Use of Recycling Symbol

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The governor signed the legislation into law this week, along with other regulation bil...

Promos With Impact: Top Tech Products That Deliver Impressions

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With new tech innovations coming out all the time, it can be difficult to...

Reciprocity Road Launches ‘Green’ Supplier Partnering Program

The eco-minded initiative taps into the su...

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Interactive, Virtual Showrooms Could Be Future of E-Commerce

This tech company is taking online shoppin...

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Guide to Social Media: More Platforms

Here’s a rundown of some other noteworthy ...

Pinterest

Showcase your creativity and create mood b...

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TikTok

Go for entertainment value over sales pitc...

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Guide to Social Media: LinkedIn

When it comes to professional networking a...

Guide to Social Media: Instagram

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Share more than photos to leave a lasting impression.

Guide to Social Media: Facebook

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Make the most of the biggest social media platform by joining groups and building lasti...

The Promo People’s Guide to Social Media

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If you’re just getting started or simply need a refresher, here are top strategies from...

Balancing Personal Health and Business

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Maria Brady of Marakae Marketing discusses her journey with a cancer diagnosis and how ...

In The News - October 2021

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American Solutions for Business (asi/120075) raised $500 for the Pope County...

Tariff Exemptions Back In Play For U.S. Importers

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Word that U.S. importers can again apply for exemptions to tariffs on China-made goods ...