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Podcast: Apparel Sourcing Best Practices
Podcast: Apparel Sourcing Best Practices
Promogram

In the latest edition of ASI's new Strategy Session podcast, David Bebon, the CEO of...

3 Tips to Boost T-Shirt Margins
3 Tips to Boost T-Shirt Margins
Web Exclusive

2016 will be the year o f the T-shirt. At least, that's what distributors and...

BIC To No Longer Sell Sheaffer Pens

Top 40 Supplier BIC Graphic (asi/40480)...


The Ever-Expanding Power Of Technology

Voice recognition technologies like...


History Plays Part In T-Shirt Giveaway

How's this for a clever promotion? The...

Wearable Tech Poised For Growth
Wearable Tech Poised For Growth
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A new survey predicts that by the end of next year, 25% of United States residents...

Where Tech Items Work
Where Tech Items Work
Counselor

Gregg Emmer, chief marketing officer for Counselor Top 40 distributor Kaeser &...

Counselor Commentary: Capitalize on Pumpkin Spice Fever
Counselor Commentary: Capitalize on Pumpkin Spice Fever
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Love it or hate it, pumpkin spice-infused products have now become as synonymous with...

Flux Capacitor USB Car Charger
Flux Capacitor USB Car Charger
Web Exclusive

The  Flux Capacitor USB  Car Charger has arrived just in time for the 30 th...

CPSC Recalls Water Bottles

The U.S. Consumer Product Safety...


The Power of the Pen, 'King of Queens' Style

"What's this, your company logo? It's...


Papal Visit Inspires Promo Gear

With Pope Francis poised to travel to...

Clegg Recalls Power Banks

As first reported in a Breaking News...


Will Smart Pens Become Valuable Promo Items?

Smart pens that can track a variety of act...


More Than Half of Consumers Own Promo Pens

Data reveals more than half of consumers o...

Chicago’s Plastic Bag Ban Set To Begin
Chicago’s Plastic Bag Ban Set To Begin
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A partial ban on plastic bags will go into effect Saturday in Chicago. From August 1...

Data Shows Shirts Are Most Favored Promo Item
Data Shows Shirts Are Most Favored Promo Item
Counselor

Data reveals nearly half of U.S. consumers own a promotional T-shirt.

Will Wearable Tech Items Become Good Promos?
Will Wearable Tech Items Become Good Promos?
Counselor

We looked at some of the most popular wearable technology on the market today and...

How To Combat Falling Apparel Margins
How To Combat Falling Apparel Margins
Counselor

With margins squeezed and online options expanding, how can distributors stay profitabl...

A Retro Item Makes A Comeback
A Retro Item Makes A Comeback
Counselor

They’re back! Here are ways to capitalize on a retro apparel accessories trend

Quarter-Zips Find a Favored Promo Audience
Quarter-Zips Find a Favored Promo Audience
Counselor

This outerwear staple has increased in popularity and is primed for a promotional break...