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Election 2024: How Will Trump’s & Harris’ Policies Impact Promo?
Plus, exclusive ASI Research findings on which candidate promo end-buyers and Power Summit attendees think will be better for the economy.
Top Stories
5 Strategies for Pitching Sustainability to Reluctant End-Buyers
Shame and scolding are unlikely to sway clients, but embracing optimism and focusing on how lower-impact promo can further a brand’s mission and meet its specific needs might do the trick.
NASA Is Deftly Using Branded Merch To Build Buzz Around Its Artemis Program
The chicly designed apparel and accessories are helping stoke public interest in forthcoming crewed missions to Mars and the moon.
Feds Ban Several China-Based Textile Firms Over Forced Labor Concerns
The action comes as authorities continue to crack down on companies believed to have ties to coerced labor in the Xinjiang province.
Gildan’s Sales Increase in Q3 2024
The Counselor Top 40 supplier noted that rising revenue in the activewear division, which includes business with promo, helped propel the overall gain.
Latest News
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New Jackson Hole Mountain Resort Merch Created From Upcycled Staff Uniforms
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Editor’s Picks: Helpful House & Home Items
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E-Commerce Platforms Printful & Printify Merge
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In The News - November 2024
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A Comprehensive Guide To Buying Apparel Decoration Equipment
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3 Developments To Watch in Sustainable Manufacturing
Product Hub
Products
This Week’s New Suppliers: Promo for Every Price Point
Discover creative products from new ASI suppliers.
Products
Editor’s Picks: Snazzy Shopping & Tote Bags
They’re a classic and versatile promo pick, used for everything from grocery shopping to event branding.
Products
Joe’s Faves: Outdoor Essentials
Use promo as a tool to help your clients gear up for their next adventure.
Proforma Printhouse Announces Second Acquisition of 2024
The Michigan-based print and promo products distributor has now engineered four acquisitions in as many years.
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Reciprocity Road Holds ‘Conclave’ in Vancouver
The summit brought together distributors that comprise the promo collective, which annually does about $325 million in merch business.
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Ball Pro Relocates to 55,000-Square-Foot Facility
The Minnesota-based supplier also announced that it had added industry veterans Jessica Ordoñez and Jon Beyer to its sales team.
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LR Paris Appoints Former Lacoste, Ralph Lauren Exec as CEO & Partner
An experienced executive in the retail and luxury space, Francis Pierrel aims to bring strategies from those sectors to help spur growth at LR Paris.
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HALO Recalls Tumblers Due to Metal Straw Lacerations
The drinkware was sold exclusively at Wawa this summer, and consumers can receive a new straw or a gift card refund.
Promo for the Planet
Sustainability
PromoCares Launches Second Water4Good Campaign
The goal this year is to raise $200,000, enabling construction of 10 water towers in underprivileged communities.
Sustainability
Tricia Thompson Hired as Sales Director at Evo3 Marketing
The promo industry veteran will help the Seattle-headquartered distributor with technology advancement, product innovation and sustainability initiatives.
Sustainability
SnugZ USA Nabs Green Business Award
The Counselor Top 40 supplier was recently lauded for its sustainability efforts by Utah Business magazine.
Promotions Planner: A Month of Love
Start presenting ideas to clients for campaigns centered on February observances.
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3 Tips for Creating a Preppy Vintage Look
Jeremy Picker of AMB3R (asi/590243) shares a behind-the-scenes glimpse into creating multimedia decoration with a washed-out ivy look.
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What ‘I Voted’ Stickers Look Like Across the U.S. This Election
From turkeys to unicorns and pretty much everything in between, state and county officials are thinking bigger than the classic ‘I Voted’ sticker.
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ASI VP Appears on ‘Today Show’ Segment on the Resurgence of Print Catalogs
ASI Media’s coverage of the return of print catalogs caught the eye of one of the biggest TV programs in the country.
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What Is ‘Chaos Packaging’ & How Can You Use It in Your Next Promo Campaign?
It’s time to literally think outside the box (or can, or bottle).
Sponsored Content
Greater Pacific Industries
Q&A: No-Stress Custom Products — All Client Questions, Answered
Clients new to purchasing custom promos? No problem. We've got all the answers to common client questions you need to put fears to rest and provide peace of mind on every order. Q:...
melin
Meet melin: The World’s Most Premium Headwear
When clients demand the most deluxe products possible, melin headwear (asi/34372) should be at the top of your list. Having earned the title of the world's most premium headwear , these ...
STAHLS'
How To Screen Print With Only a Heat Press: New Inktra® Screen Printed Transfers
Learn how you can screen print with just your heat press, all without the messy inks, squeegees, burning screens and cleanup! Introducing Inktra® Screen Printed Heat Transfers. Featuring real...