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Christopher Ruvo

  • Executive Editor, News & Content Strategy

Chris spearheads ASI Media’s news coverage, leading the creation of daily articles, in-depth feature reports, podcasts and videos that tackle the most important topics in the promo products industry. His writing and multi-media work has earned numerous regional and national awards, including the 2019 and 2022 Neal Awards for “Best Range of Work By A Single Author.”

Q&A: What’s Cybersecurity Testing and How Can It Help Your Business?

Cybersecurity expert Greg Hatcher, a former U.S. Army Special Forces senior network eng...

The Bright Side: Brandito Donates $100K To Help Fund ‘Wonder Tower’ Pediatric Hospital Project

Set to open this spring, the Wonder Tower at the Children’s Hospital of Richmond at VCU...

Next Level Apparel Partners With Grupo M for Nearshore Manufacturing

The Top 40 supplier says the move will help increase speed to market and decrease the r...

Twitter Attorney Says Resolution Close in Lawsuit Brought by Distributor

Canary Marketing sued the social media platform earlier this year, alleging that it fai...

BAMKO Reports 80% Annual Sales Increase in 2022

The Top 40 distributor said total global revenue last year reached nearly $388 million.

What’s Driving Demand for Silicon Valley Bank Merch?

Perhaps everything from schadenfreude and gallows humor, to a sense of wanting a tangib...

FTC Extends Comment Period on Proposed Noncompete Clause Ban

The public now has until April 19 to weigh in on the potential prohibition.

Promo Executives: So Far, Bank Failures Not Causing Major Industry Issues

While spending from tech and other clients may be affected, promo firms that had accoun...

Uyghur Act Enforcement: Customs Denies Entry to 424 Shipments Over Forced Labor Concerns

It’s another reminder to importers in promo and beyond that it’s pivotal to rid supply ...

SwagUp Receives Investment From Decathlon Capital Partners

The New Jersey-based distributor offers what it describes as a streamlined platform for...

4imprint’s Total Global Sales Reached $1.14 Billion in 2022

Revenue generated in North America was essential to powering the 10-figure performance,...

SanMar Establishing New Flagship Distribution Center in Virginia

The Top 40 supplier is investing about $50 million in the 1.1 million-square-foot facil...

Congress Considering Another Bill That Could Lead to TikTok Ban

The RESTRICT Act has both Democrat and Republican co-sponsors.

Swish! iPROMOTEu Invites Industry To Compete in DunkFest 2023

The Top 40 distributor has hosted the contest tied to the annual NCAA basketball tourna...

Leon Panetta Delivers Insights on China in Gemline Webinar

The former U.S. Defense Secretary and CIA director spoke on geopolitical issues in the ...

UK Promo Trade Group Denounces Possible Alcohol Merch Ban in Scotland

The British Promotional Merchandise Association says the potential prohibition on merch...

GoFundMe Launched for Popular Multi-Line Rep Who Suffered Stroke

Scott Wood, of Scott Wood & Associates, mentored many industry sales pros over his 30-p...

BELLA+CANVAS Opening Two New Distribution Centers

The facilities in Nevada and Maryland will help the apparel supplier reach customers fa...

Foxtrot Marketing Group CEO Buys the Company

Jill Haspert is now CEO and owner of the distributorship, which is on ASI Media’s Best ...

Want to Use Twitter’s 2FA Authentication? It’s Going to Cost You

Multi-factor authentication from Twitter will only be available to paying Twitter Blue ...

Trendspotting: 3 Merch Takeaways From SXSW’s Pre-Sale Swag

SXSW, the Austin, TX-based collection of festivals/conferences at the intersection of f...

Sock101 Names Sarah Goshgarian Unruh to C-Suite Role

Unruh, who has experience at Top 40 firms, is now chief rainmaker/chief revenue officer...

Federal Legislators Reintroduce PRO Act

A new version of similarly named legislation from a few years ago, the bill contains la...

Citadel Brands Names New CEO

Michael R. Hoffman, who has past leadership experience at Gildan and Fruit of the Loom,...

The Book Company Partners With TableTopics

The Florida-based supplier will be selling the retail brand’s conversation starter sets...