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Christopher Ruvo

  • Executive Editor, News & Content Strategy

Chris spearheads ASI Media’s news coverage, leading the creation of daily articles, in-depth feature reports, podcasts and videos that tackle the most important topics in the promo products industry. His writing and multi-media work has earned numerous regional and national awards, including the 2019 and 2022 Neal Awards for “Best Range of Work By A Single Author.”

California Wildfires Impacting Promo Firms

Evacuations and lost business are two of the challenges some industry companies are fac...

Trend Alert: New Premier League Soccer Jerseys

As a new season starts, the jerseys players will wear provide interesting trend insight...

Q2 Distributor Sales Rise By 5.3%

It was the largest year-over-year gain for promotional products distributors since 2014.

California Bill Could Boost Branded Beer Glass Giveaways

The proposed legislation would allow beer makers to give up to five cases of logoed gla...

Best Use of Social Media - Boss Promotions

Direct mail, digital marketing and Olympics-inspired patriotism balanced perfectly in...

Best Distributor Client Promotion 2018 - Tangerine Promotions

Tangerine Promotions won the toasts of its client, CIROC, by creating a custom...

InnerWorkings Reports Q1 Net Loss

The Top 40 distributor had delayed releasing the quarterly results after discovering er...

CIC Names New SVP of Sales & Marketing

Experienced industry executive Rich Berg has taken over the role at the Top 40 distribu...

Best Distributor Self Promotion 2018 - Elevate Brand Marketing

Elevate Brand Marketing's self-promotion wasn't just the proverbial business home...

Case of Alleged Insider Trading of Vistaprint Stock on Track for Trial

A U.S. magistrate judge in Massachusetts said Monday that defendant Charlie Jinan Chen ...

Marvin Spike Lifetime Achievement Award 2018: Gene Geiger, Geiger

Gene Geiger enjoys talking about himself as much as the average person enjoys a root...

Promotional Products Abound at Pennsylvania Renaissance Faire

Branded T-Shirts, mugs, hats and more could be found throughout the shire during the fa...

The Magnet Group Opens The Fran Ford Center

The Top 40 supplier has named a new facility, and an award, after the late promo indust...

SOI 2018: The Cybersecurity Challenge in the Promo Industry

As malware attacks become more prevalent and costly, promotional firms face a critical ...

Gemline Hires New VP of Sales

An experienced sales executive whose professional background includes leadership...

Cimpress Reports Full-Year Gains in Revenue & Profit

Vistaprint and National Pen, subsidiaries of Cimpress, contributed to the rises with an...

Strong Q2 Propels Gildan’s Half-Year Sales Increase

Nonetheless, net earnings for 2018’s first six months were down.

4imprint Sales & Profits Rise in the First Half of 2018

Revenue increased 17%. Pre-tax profits were up to nearly $16 million.

Tesla Immediately Sells Out of $1,500 Branded Surfboards

The logoed lifestyle product was the result of collaboration between Tesla’s design stu...

Case Study: Van Gogh Paintings Featured in New Vans Collection

The skate/surf lifestyle brand and the Van Gogh Museum teamed up to release a collectio...

Elon Musk & The Case of the Farting Unicorn

Tesla and its billionaire founder settled with a ceramic artist in a copyright dispute ...

Innovation Watch: Coffee Cups Made From Coffee Win Design Award

A German designer creates the eco-friendly mugs and cups from used coffee grounds, natu...

Clothing With Smart Chip Tech Fuels New Tommy Hilfiger Rewards Program

Smart chip technology embedded in the Tommy Jeans XPLORE collection enables consumers t...

Supplier Entrepreneurs Of The Year 2018: Erin Reilly & Sterling Wilson, Pop! Promos

Erin Reilly and Sterling Wilson are best-friend millennial entrepreneurs who, while...

International Person Of The Year 2018: Peter Kelly, Cimpress

It wouldn't be a surprise if Peter Kelly had his own personal contrails. The...