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Christopher Ruvo

  • Executive Editor, News & Content Strategy

Chris spearheads ASI Media’s news coverage, leading the creation of daily articles, in-depth feature reports, podcasts and videos that tackle the most important topics in the promo products industry. His writing and multi-media work has earned numerous regional and national awards, including the 2019 and 2022 Neal Awards for “Best Range of Work By A Single Author.”

Study: Remote Workers Want ‘Cool’ Merch

A new survey of remote workers found that company-branded swag can play an important pa...

VP Debate Fly Prompts Biden Fly Swatter Merch

The “Truth Over Flies” Fly Swatter was already sold out as of this writing.

Stran Acquires Wildman Imprints

Indiana-based promo distributor Wildman Imprints generated $11 million in sales in 2019.

Garland Writing Instruments Set to Close

COVID is compelling the shuttering, but there’s hope of an acquisition that would exten...

SnugZ to Start Selling Thermos Brand Products

It’s part of what the companies described as a new exclusive partnership.

PPP Loan Forgiveness to Begin

Still, bipartisan gridlock remains over future funding and loan availability.

PMGOA Founder Steps Down Due to Brain Tumor

New executives are in place. Still, serial entrepreneur Ak Kurji, who has a story of re...

Cimpress Acquires 99designs

99designs will operate as part of Cimpress-owned Vistaprint and as a standalone brand.

House Bill Requires Xinjiang Sourcing Disclosures

The legislation, which still needs Senate approval, could affect the promotional produc...

UK Firm To Acquire InnerWorkings

The deal that will see Top 40 promo distributor InnerWorkings become a wholly owned sub...

7 Promo Product Ideas for Cybersecurity Month

Sophisticated, business-crippling cyber attacks are on the rise. Promo products can hel...

Promo Distributor Charged With PPE Fraud

John Anthony Taylor, owner of Wasatch Promotional Products and other companies, is char...

Proposal to Reopen PPP Introduced

The measure in the House of Representatives would, among other things, make it easier t...

Facebook Launches One-Stop Business Platform

Promotional products companies can use the platform to more efficiently manage their pr...

House Votes to Ban Xinjiang Cotton

If the bill becomes law, it could affect supply chains, drive up cotton prices and infl...

NJ Passes Strict Ban on Plastic Bags, Straws

For the promo products industry, the rules could lead to more opportunities to sell bra...

AIA Holds Virtual National Sales Meeting

More than 250 AIA members attended digitally.

Trump, Biden & The Promo Products Industry

In a country bitterly split along party lines, there’s little agreement on which candid...

Demand for RBG-Themed Merch Soars

Consumers who admire the late Supreme Court Justice Ruth Bader Ginsburg are flocking to...

Logomark Partners With Egg Weights

The Top 40 supplier will be selling the fitness brand’s innovative products in the prom...

Proforma Holds Virtual ‘PROmentum Q4 Kickoff’ Event

More than 600 Proforma professionals attended.

Studies: Consumer Confidence Increases; Trade Rebounding

The news on rising U.S. consumer sentiment came as separate studies found that global t...

Touchstone Forms Joint Venture With Veterans4You

The Top 40 distributor said the venture amounts to an “acquisition in principle” of the...

HPG Acquires Webb Company

The acquisition expands Top 40 supplier HPG’s reach in the personal care products categ...

Staples Inc. Data Breach Didn’t Affect Promo Side

Hackers accessed limited customer information on fewer than 2,500 orders from Staples.com.