Strategy September 08, 2016
Video: Embroidery Coach Assesses Arizona Shop
In early May, Wearables sent Joyce Jagger, The Embroidery Coach, to Wickenburg, AZ, for two days to help Creations in Thread get more organized and improve the quality of its embroidery. Jagger also helped owner Bobbi Brooks with a relocation to a larger shop in the heart of the tourist destination's downtown.
In this video, Jagger discusses some of the challenges facing the Arizona embroidery shop and gives her assessment of its future prospects.