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Strategy

Fashion Faceoff: Lucy Sanchez's Vantage Concept

For the Wearables Fashion Faceoff contest, we asked six juniors at Moore College of Art & Design to come up with embroidery or screen-printing concepts to embellish a garment offered by Vantage Apparel. The designs are meant to complement athleisure outfits the students have been creating throughout the school year. As part of the contest’s educational aim, we encouraged representatives of Vantage to provide feedback on the students’ concepts and make suggestions on how best to translate them to their chosen medium.

Lucy Sanchez created a pattern of wide diamonds in blue and turquoise to be screen printed on the lower half of a gray space-dye block full-zip jacket (ADIDA198). The print would be branded in the middle with her own name in white, sans serif letters.

Diana Mumm, creative director of Vantage, had no technical issues with Sanchez’s concept for screen printing. However, the jacket Sanchez chose was no longer available. Instead, Sanchez chose a white performance pullover (3471) to carry the print.

Check out the below slideshow to see Sanchez’s screen-printing concept for Vantage.