From Valentine’s to Galentine’s, February is the month of love – and there’s plenty of opportunities for clients to celebrate and show appreciation for their employees and communities with unique February promo. Use these pitch ideas to help customers plan ahead for ways they can spread warmth and positivity to everyone from public libraries to grocery store clerks.

Feb. 5/National Girls & Women in Sports Day

Interest in women’s sports teams is at an all-time high, from increased viewership of WNBA games to heightened visibility for female collegiate athletes thanks to social media. Use this observance to celebrate the power of girls’ and women’s athletics around the country.

PITCH: Recreational sports leagues or school teams can celebrate girls and women in sports with special T-shirts or jerseys. Or suggest that corporate clients partner with teams ahead of their spring seasons with branded sponsorships.

Women’s sublimated volleyball jersey (VLB-002) from Northeastern Promotions (asi/74258)

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Feb. 14/Library Lovers’ Day

Feb. 14 isn’t just Valentine’s Day – the date shares the love with public library patrons on Library Lovers’ Day. Libraries often provide essential services to their local communities, so this day is an opportunity to celebrate all that they do.

PITCH: Libraries can show appreciation to employees and volunteers with branded tote bags, or spread the love to patrons with bookmark and sticker giveaways.

6-oz. canvas tote (LT-3300) from alphabroder (asi/34063)

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Feb. 17/Random Acts of Kindness Day

Kindness goes a long way, especially when it’s directed at someone outside of your immediate circle. What better day to celebrate and recognize kindness than on Random Acts of Kindness Day in February?

PITCH: Companies can encourage employees to participate in this heartfelt observance by providing materials to complete a random act of kindness themselves, such as stationery to send off thank-you notes or “thinking of you” cards.

Dried flower greeting card (E3291) from Uniprint Inc. (asi/92491)

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Feb. 1/National Eat Ice Cream for Breakfast Day

Eat Ice Cream for Breakfast Day was created to honor children who are battling childhood cancer, increasing awareness for the cause while encouraging everyone to appreciate the little pleasures in life – like ice cream for breakfast.

PITCH: Pair an employee ice cream breakfast – complete with branded scoops or insulated pint sleeves – with corporate donation to a cancer research organization for double the impact.

Neoprene pint sleeve (KFCNIPS) from Rush Service (asi/92433)

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Feb. 22/National Supermarket Employee Day

Feb. 22 is a day to celebrate one of the essential pieces of the food supply chain – the folks that keep supermarkets running. The Food Industry Association launched the observance in 2021 to acknowledge the hard work of grocery store workers during the throes of the COVID-19 pandemic.

PITCH: Suggest supermarket chains show appreciation to employees at every level with a quality gift, like branded drinkware.

40-oz. BruMate mug (BRMT-DM40) from Diamondback Branding (asi/49546)

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