Strategy August 09, 2021
Breast Cancer Awareness Month: Help Clients Show Support With Top Products
Breast Cancer Awareness Month will be here before you know it, and this year it's more important than ever. Due to the pandemic, many opted to wait out annual doctor's visits and wellness checks last year. As early detection is so crucial for breast cancer treatment, this year it's paramount to spread awareness, fundraise, support and educate to help end-users take control of their health.
Even if your clients have never launched a breast cancer awareness campaign before, make this the year they start. As many fundraising and awareness events were canceled last year, efforts should ramp up now to make up for the lost time. We're sharing all the information you need to inform clients about why it's a worthwhile investment, the slogans and graphics you can use for no extra cost, and top products that deliver tons of impressions too.
Pink Is Powerful: About Breast Cancer Awareness Month
As of January 2021, there are 3.8 million women living in the U.S. who either have a history of breast cancer or are currently in treatment, according to BreastCancer.org. Once thought to only impact women, we now know that breast cancer affects men as well.
Now, more than ever, wearing pink is powerful – and impactful. Every October the world turns pink and we reflect on the victims, survivors and family affected by breast cancer. Whether it be through fundraisers, charity runs or simply rocking pink all month long, there are ample ways for your clients to show their support and communicate to their audience that they're a company who cares – resulting in a positive brand association and raised awareness for an important cause.